There are various types of hosting companies available. However, most of the website owners are looking for best hosting when it comes to hosting their business or personal website on the web. What is a web hosting? First of all, if you are the one who wonder what hosting is; It is the server (computer …
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]]>There are various types of hosting companies available. However, most of the website owners are looking for best hosting when it comes to hosting their business or personal website on the web.
First of all, if you are the one who wonder what hosting is; It is the server (computer connected to the internet) where all the information on your website is stored, from where users download it. If you use a web creator (like Wix or Weebly), they put it for you, but if you set up your website with a content manager like WordPress, you will have to find your life (that is, hosting) yourself.
The cheapest one, and the one used by most personal projects and small companies, is the shared one (eg, this same website), where your website will be hosted on the server with others.
It has the disadvantage that you share the resources of the server, but usually, it will be more than enough, and it will be the one that I will focus on. If you want to know better the differences between each type, you can read this other article of ours.
Whether you are looking for best web hosting in US, Canada, Australia or India then you must select right hosting for your website.
Before going into what each of the web hosting companies offers you and telling you about their advantages and disadvantages, let me explain what web hosting companies usually offer.
There are several types of web hosting (with virtual private VPS servers, with dedicated hosting, etc.), but the cheapest is shared hosting. It is so-called because you share a server (and its resources) with other clients (that is, other web pages will be hosted). It’s a bit like sharing a flat, you’ll pay less rent, but you’ll have to wait longer if you want to take a shower.
Linux and Windows are the two favorite operating systems of the hosting providers. The most used is Linux and the one you will most likely need (for example, to use PHP and WordPress).
But some companies also offer Windows-based hosting (for example, to use Microsoft’s ASP.net). The default database management system is normally MySQL, although there are other alternatives.
One way or another, your website will need to have a domain assigned. Most hosting providers will offer you a free domain name for the first year (for example, SiteGround or Webempresa ) and will ask you to pay for it from the second. Note that domain-specific registrars are generally cheaper.
All hosting companies have a control panel from where you can manage your settings (for example, to choose the PHP version) and access the hosting features (such as backups). Most of the cheap hosting plans use cPanel as a visual interface to manage your hosting. However, others, like SiteGround, use their own solutions (like the one you can see in the previous image).
Best web hosting companies offer you quality support. As we will see later, this is a very important factor when deciding on a hosting company, as it can save you time and money.
There are many types of cheap shared hosting, but in general, they will usually cost you between € 5 (USD $ 7) and € 30 (USD $ 35) per month from the first renewal (the first time you hire the plan, they will usually make you a good discount).
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]]>Thanks to web development, we know have billions of internet pages dedicated to different services, topics and subjects. Infact, web development is base to the existence of Internet pages, however in general we know very little about it. Web development is the process of building and maintaining web pages and apps. And yes, as you might imagine, creating web …
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]]>Thanks to web development, we know have billions of internet pages dedicated to different services, topics and subjects. Infact, web development is base to the existence of Internet pages, however in general we know very little about it. Web development is the process of building and maintaining web pages and apps. And yes, as you might imagine, creating web pages requires programming skills to get the functions and features of the website up and running.
BSolutions5.com – Best Web Design Company in India offers some of the best web design services to clients worldwide.
As you can see, web development is a simple concept. It is the web development agencies that carry out more complex tasks so that any Internet user feels comfortable browsing your page.
Web development agencies are increasingly looking for the specialization of professionals in charge of creating and maintaining web pages and apps. Therefore, three types of web developers can be differentiated:
Are web development and web design the same? Lately the border between both disciplines has been blurred to the point that “web design” has become a generic term that combines the two things. However, yes, web design and development are different. You will quickly understand with this analogy:
“The web developer is like the architect of a house. His task is to ensure that the house has a solid foundation, that the walls and floor are straight, that there is electricity and running water…”
Like an architect, the web developer is responsible for creating a functional page with quality construction.
“On the other hand, the designer would be the interior designer of that house. He paints the walls to create a pleasant atmosphere, covers the floor with rugs, installs a bathtub where he can relax for hours and hours…”
As an interior designer, the web designer works to make the appearance and navigation easy and attractive for users.
It is clear that web design and development are complementary: they need each other to make sense. For this reason, the most common is that web development agencies offer both development services and web page design.
Would you entrust the construction of your house to an architect who does not know how to add ? Would you leave the decoration in the hands of an interior designer who wants to place the shower in the middle of the kitchen ?
If you already know that web development is necessary for your website to work, why not entrust this work to a qualified professional?
Good web development agencies have at least one website creator on staff who knows what they are doing, so having one of them is a decision that will save you from any problems of inefficiency and incompetence.
Remember: investing in online advertising or hiring an SEO consultant to position the web page will not help if you do not have a page that users want to visit.
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]]>SEO is the initials of Search Engine Optimization, that is, Optimization for Search Engines, which are a set of techniques used to improve the visibility of a website in the organic results of search engines such as Google and Bing, for example. Doing SEO is an essential practice of the creation and development of professional websites …
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]]>SEO is the initials of Search Engine Optimization, that is, Optimization for Search Engines, which are a set of techniques used to improve the visibility of a website in the organic results of search engines such as Google and Bing, for example. Doing SEO is an essential practice of the creation and development of professional websites and a digital marketing strategy since it is a procedure that includes several actions that must be carried out regularly to optimize the position of the website in search engine results.
SEOHawk is one of the top SEO Agencies in India offering SEO Services to Clients Worlwide. Do Visit website www.seohawk.com for some of the best seo services.
Good search engine positioning means that the optimized website should appear as high as possible in the SERPs (Search Engine Results Pages) or Search Engine Results Pages, as the first page of results gets 75 percent of user clicks on search engines. It is estimated that the first position in the results of a search page (SERP) gets 33 percent of the clicks; the second, 15 percent, and the third, 9 percent, that is, the first three results get 57 percent of user clicks.
Now that you know this, would you like your website to be on the first page of search engine results?
Where did the term SEO (Search Engine Optimization) come from?
The first search engines emerged in the early 90s. Until Google appeared in 1996, many were created, including Yahoo! The Web boom began. People realized that money could really be made from them. Thus they came to the conclusion that they needed to attract traffic. What was the best method of attracting traffic? Search engines. At that moment, the owners of the webs began to think how they could reach the first positions … SEO was born!
SEO focuses on organic search results, that is, what is not paid:
But hey, let’s get to what matters and the reason why (I think) you’re reading this chapter:
Search engine optimization or search engine optimization is the process of improving the visibility of a website in the organic results of different search engines. It is also often named by its English title, SEO (Search Engine Optimization).
SEO is one of the “disciplines” that has changed the most in recent years. We just have to look at the large number of updates that there have been to Penguin and Panda and how they have turned what was understood by SEO until recently. Now with SEO, what Matt Cutts himself describes as “Search Experience Optimization” or what is the same, “all for the user,” is pursued.
Although there are thousands of factors that a search engine relies on to position one page or another, it could be said that there are two basic factors: authority and relevance.
SEO services can be divided into two large groups:
Once we know what SEO is, we must differentiate whether or not we follow the search engine’s “recommendations.” Black Hat SEO or White Hat SEO
The most important reason SEO is necessary is that it makes your website more useful to both users and search engines. Although they still cannot see a web page as a human does. SEO is necessary to help search engines understand what each page is about and whether or not it is useful to users.
You must always hire SEO Specialist if you want to improve overall SEO score of your website.
Now let’s put an example to see things more clearly:
We have e-commerce dedicated to the sale of children’s books. Well, for the term “coloring pages,” there are about 673,000 monthly searches. Assuming that the first result that appears after doing a search in Google obtains 22% of clicks ( CTR = 22%), we would obtain about 148,000 visits per month.
Now, how much are those 148,000 visits worth? Well, if for that term the average cost per click is € 0.20, we are talking about more than € 29,000 / month. This only in Spain, if we have a business-oriented to several countries, every hour, 1.4 billion searches are carried out in the world. Of those searches, 70% of clicks are on organic results, and 75% of users do not reach the second page. If we take all this into account, we see that there are many clicks per month for the first result.
SEO is the best way for your users to find you through searches in which your website is relevant. These users look for what you offer them. The best way to reach them is through a search engine.
The operation of a search engine can be summarized in two steps: crawling and indexing.
Tracking
A search engine roams the Web crawling with what are called bots. These go through all the pages through the links. Hence the importance of a good link structure. Like any user would do when browsing the content of the Web, they go from one link to another and collect data about those web pages that they provide to their servers.
The tracking process starts with a list of web addresses from previous crawls and sitemaps provided by other web pages. Once they access these websites, the bots look for links to other pages to visit them. Bots are especially attracted to new sites and changes to existing websites.It is the bots themselves that decide which pages to visit, how often and how long they will crawl that website; that is why it is important to have an optimal loading time and updated content.
It is very common that a web page needs to restrict the crawling of some pages or certain content to prevent them from appearing in search results. For this, the search engine bots can be told not to crawl certain pages through the ” robots.txt ” file.
Indexing
Once a bot has crawled a website and collected the necessary information, these pages are indexed. There they are arranged according to their content, their authority and their relevance. In this way, when we make a query to the search engine, it will be much easier to show us the results that are most related to our query.
In the beginning, search engines were based on the number of times a word was repeated. When doing a search, they crawled those terms in their index to find which pages had them in their texts, positioning better the one that had it repeated the most times. Today they are more sophisticated and base their indices on hundreds of different things. The date of publication, if they contain images, videos or animations, microformats, etc., are some of those aspects.
Now they give more priority to the quality of the content.
Once the pages are crawled and indexed, the time comes for the algorithm to act: algorithms are the computer processes that decide which pages appear earlier or later in search results. Once the search is performed, the algorithms check the indexes. This way, they will know which are the most relevant pages taking into account the hundreds of positioning factors. And all of this happens in a matter of milliseconds.
Read Further
How to find Best Agency for SEO?
The first benefit of a good SEO job is the generation of traffic growth to the optimized website, coming from the results of searches carried out by users to increase the chances of conversion and therefore business, whether be it making online sales, subscriptions or obtaining prospects (leads).
SEO must be done inside (SEO on-page) and outside (SEO off-page) of the website. The first includes the choice and use of the most descriptive keywords of your business or company, along with the use of tags (tag) and meta tags (meta tag) together with the title of the page (title tag).
Other factors are the number of words, the ALT descriptions of the images and videos, since search engines use text to identify “objects” such as photos and videos, that is, any of these two elements without an ALT description is not recognizable nor indexable.
Off-page or off-site SEO is the use of elements external to your website that cannot be controlled directly, such as inbound links better known as link building; there are also the dofollow or nofollow links; the inbound links or backlinks and the articles on your blog of your guests.
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]]>Search engine optimization is a highly specialized subject in 2020. It is no longer confined to link-building, and stuffing pages with overloaded keywords. Search engine optimization in 2020 encompasses various aspects of the website addressing which will enhance overall user experience of any website. <h1>Top SEO Consultants</h1> What is meaning of SEO Consultant? SEO Consultant …
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]]>Search engine optimization is a highly specialized subject in 2020. It is no longer confined to link-building, and stuffing pages with overloaded keywords. Search engine optimization in 2020 encompasses various aspects of the website addressing which will enhance overall user experience of any website.
<h1>Top SEO Consultants</h1>
SEO Consultant is an independent service provider who can offer services both on-site as well as off-site. Generally speaking, search optimization consultants are hired mostly for on-site seo job duties. Sometimes it is necessary to have on-site consultant who can work in tandem with the technical team to sort out Technical seo issues on any given website
Having a higher visibility on search results helps to generate more organic traffic towards your website. It is always advisable to hire a seo company or consultant depending upon your specific needs.
SEO Companies offer offshore technical seo support to clients worldwide. Their job mostly revolves around addressing core seo issues which might impact your search engine visibility. An experienced Search Optimization Firm will not only look after improving your search engine visibility but also overall user experience. This will help to improve overall conversion rates.
SEO Consultants on the other hand are independent experts or experienced freelancers who can be hired for any on-site or off-site job. These consultants work independently and can easily shuffle between their on-site and off-site job responsibilities.
If your company is in position not to hire an on-site SEO Expert then it is best to engage an experienced SEO Company or consultant. However, if your company specifically wants to hire on-site professionals for seo job then you must consider hiring an SEO consultant who will be willing to work onsite.
The difference between pricing depends entirely on the project. If the project requires targeting highly competitive keywords then the costing is going to be higher regardless of whether you choose Seo Company or consultant.
However, hiring an SEO firm gives you better costing as compared to a consultant as they offer specific pages which can meet your requirements. Consultants on the other hand do not offer any fixed packages and offer customized pricing for most of the seo projects.
Your SEO Company/consultant will analyze your website and will recommend some of the best recommendations (both onsite and offsite) which will improve overall search visibility on popular search engines.
Who is an SEO Specialist? Read more at employment-newspaper.com/seo-specialist
Yes indeed. Search engine optimization will help to analyze both technical as well as other related issues which might impact your website’s conversion rate. Optimizing a website will help to improve overall conversion rates.
Hiring a SEO Agency helps you to outsource your day to day seo job to a company specializing in SEO. It helps to save cost and offers you more flexibility where you can focus on day to day activities of your business while your Agency takes care of your website’s seo requirements.
SEO company from India, Seohawk offers best Seo services to clients since 2006. Whether you need optimization for few keywords or a huge list of keywords, SeoHawk offers best customized pricing to clients worldwide. Do visit www.seohawk.com for more details or visit for FREE website SEO Review Now.
A technical seo consultant has expertise in both Technical (i.e on-site) as well as content and UX related SEO tasks. It can be best termed as combination of both web development and marketing.
A wordpress seo consultant specializes in optimizing a wordpress website for better visbility on search results. A wordpress seo knows best plugins and settings for the wordpress in order to make it search engine friendly.
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]]>Achieving the first positions in Google is not an easy task, and having a good web positioning company is an excellent option. It is a reasoning that can be based on a straightforward equation. For your business website to achieve visibility, you have two opportunities: invest in advertising (Google Ads, Facebook, etc.), or improve organic positioning (free). …
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]]>Achieving the first positions in Google is not an easy task, and having a good web positioning company is an excellent option. It is a reasoning that can be based on a straightforward equation. For your business website to achieve visibility, you have two opportunities: invest in advertising (Google Ads, Facebook, etc.), or improve organic positioning (free).
Both have their pros and cons, and they are neither contradictory nor exclusive. Among the advantages of paid advertising, perhaps one of the most notable is that the results are immediate. Your company creates a campaign in Google Ads, and starts getting results the same day (if not on the spot). The trade-off of that is that, in the same way, the moment you stop investing in your campaign, the results are instantly interrupted.
Achieving the first positions in Google is not an easy task, and having a good seo company is an excellent option. It is a reasoning that can be based on a very simple equation. For your business website to achieve visibility, you have two options: invest in advertising (Google Ads, Facebook, etc.), or improve organic positioning (free).
Both have their pros and cons, and they are neither contradictory nor exclusive. Among the advantages of paid advertising, perhaps one of the most notable is that the results are immediate. Your company creates a campaign in Google Ads, and starts getting results the same day (if not on the spot). The trade-off of that is that, in the same way, the moment you stop investing in your campaign, the results are instantly interrupted.
The advantages and disadvantages mentioned are not the only factors to consider when deciding between paid campaigns in Google Ads or a search engine optimization company. The characteristics of your business – and, above all, of your website – are an important variable.
What you have to consider when thinking about a web positioning company (or an SEO professional) is that the main tool –or the most important resource– to achieve results is the generation and publication of content. Above all – although not only – texts. Therefore, an “institutional” or static website is not a good candidate for organic positioning. In that case, it is preferable to invest in Google Ads campaigns (or paid advertising of some kind).
Although a good SEO professional whether in India or US, will be very careful in writing content that is “in line” with your philosophy, and with the Mission, Vision and Values of your company or business, the truth is that web positioning is a mixture of science and art. And if you, as a client, get too strict or strict with the review and correction of articles before they are published, achieving the results will be difficult.
By the way, one possibility is that you, or someone from your company, or external collaborators, write the articles, but remember, again, that an SEO professional or a web positioning company, have the expertise and knowledge of the “Rules” and the “know how” of SEO. And that, when it comes to positioning in Google, the key is more in that knowledge than in the accuracy or technical correctness about the subject of the article.
Of course, the quality of the content is crucial – it makes the reliability and credibility of your site and your company – and that is why you do not have to ignore or stop monitoring the content that is published on your website.
When it comes to monitoring, what you, as a customer, have to monitor is the evolution of the quantity and quality of visits to your website, and, above all, the “conversions”, that is, how many of those Visits to your website translate into concrete results.
This is a key issue, and it is important that you, as a client, are clear about what you should expect from an SEO professional or a SEO company. On the one hand, it could be said that the main function of a web positioning company is, as its name indicates, to make your website “position” well in search engines for keywords or keywords relevant to your business. In that sense, your responsibility is NOT to sell or achieve “conversions”, but to get more and more keywords to bring traffic to your website.
But by the way, if the higher volume of visits does not translate into more sales, you will soon realize that the strategy is failing. So, improvements in the positioning of your site have to be part of a comprehensive strategy in relation to your website, and in the place that it occupies in the broader framework of your online marketing strategy.
So, in the same way that a well-understood Google Ads strategy has to be articulated with the improvements on the website that give it sustenance, a web positioning strategy also has to have that comprehensive framework. The work of an SEO professional or a web positioning company has to be articulated with that of the web designer, so that the entire site works as a “funnel” that guides website visitors towards well-defined “objectives” within the framework. of the online marketing strategy.
Returning to the topic of “conversions”, this is another point on which you have to be very clear, and understand what we are talking about. The most common mistake is to think of conversions as synonymous with sales, or new customers. But, although the final objective – and the final data with which we will measure our Return on Investment – is the sale or, what is the same, the turnover, in a marketing strategy there are generally intermediate objectives.
In most cases, it would be an illusion to expect someone who comes to our site for the first time to purchase or hire our services as a result of that first visit. So the first “conversion goal” in a SEO strategy will not be the sale. Our challenge, for those users who come to our website for the first time, will be to ensure that we can continue in contact with them to develop a longer-term communication strategy.
So, the broadest framework of the work project of a web positioning company is the comprehensive online marketing strategy. Achieve that first “conversion”, which may be that visitors complete a web form, either to download a free material, or subscribe to our Newsletter, answer a survey, leave their data to participate in a raffle, and so on.
Online marketing is a complex environment, and it has to be covered with a multidisciplinary approach. The work of an SEO professional or a web positioning company cannot be done alone, much less from a focus limited to the number of visits.
If you are going to invest in your online marketing, whether you do it oriented to paid advertising through Google Ads, or organic positioning, it is not to gloat in the number of visits your website receives, but to achieve better results in terms of billing.
The company or professional you trust the project must also understand business, and the marketing strategies that will achieve your business objectives.
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]]>Every Company in this world needs to maintain a scalable and reliable web presence to remain competitive. For this, many IT leaders of large-scale organizations have historically sought expensive web solutions that require exclusive support contracts to guarantee quality. However, it can prove costly for medium-size to small size business owners. This is where WordPress …
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]]>Every Company in this world needs to maintain a scalable and reliable web presence to remain competitive. For this, many IT leaders of large-scale organizations have historically sought expensive web solutions that require exclusive support contracts to guarantee quality. However, it can prove costly for medium-size to small size business owners. This is where WordPress helps. Wordpress is an open-source solution which gets attention from even the largest companies on Planet Earth.
www.BSolutions5.com offers best wordpress WEBSITE design and development packages from $495 to meet your requirements along with FREE CLOUD HOSTING for 1 Complete Year. CLICK HERE TO VISIT US NOW
In this specific, article, we will cover the particular needs of the largest organizations, talk with experts in the field about the platform and see the many reasons why WordPress is a perfect tool for your business. We will also talk about competitors and myths about the platform as we move forward. Let’s start with some definitions and a brief background.
Wordpress Development Company — BSolutions offers best wordpress design and development services to clients worldwide.
“Company” itself is a generic term, but when applied in the context of a particular type of business it usually means a large organization, typically multinational. These teams are usually composed of individual, organizational units with their budgets and objectives.
Also, according to W3Techs, since March 2017, WordPress currently dominates around 59% of the CMS market share.
People’s precise definitions of what constitutes a business organization vary considerably but, regarding technology, a corporate website usually requires the ability to handle significant traffic — especially if it is a media site.
It is also common for business sites to have to accommodate location, multilingual content and many small microsites. Business solutions even often come with complex access requirements that include the need for clearly defined functions and permissions.
As the most popular CMS in the world with more than ten years of continuous development behind it, WordPress has become more than mature enough to handle these requirements.
The most frequent questions I face are: Can you do what I want you to do? How much will it cost? Why should we use X over Y or Z?
The biggest concern is always the delivery and the cost, however. If you have used something in the past or heard from someone using a provider, then clients inquire about the third question.
Wordpress started as a Blog CMS, but it grew tremendously as a popular social media CMS, E-commerce Portal, and Social Networking or Social Bookmarking site like Twitter, Facebook or any other.
WordPress is currently powering more than 27% of the websites. The days of being primarily a blogging solution are far from the current situation.
This is another myth which is no longer valid. Wordpress regularly updates itself just like any software on your PC and is updated to counter latest security threats which can affect any other CMS websites including ASP.net.
Our latest myth about WordPress will surprise many, but it remains an unfortunate reality in some sectors of the corporate world, the idea that open source software can not be trusted at the level of a company.
In 2017, this is an argument that has been solved for a long time, but it will still appear from time to time. In addition to feeding the vast majority of the web, Linux is also constantly increasing its control over the business space. Massive companies like Google also have an open source at the absolute heart of their technology piles.
The status of WordPress as an open source project should not be a problem and your commitment to GPL is a giant plus, not an inconvenience. It has been precisely this strong open source base that has allowed the software to flourish while giving thousands of companies a robust platform to provide services around.
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]]>Search Engine Optimization is one of the most effective technique which can enable your website to generate more traffic and sales through organic search. Best SEO Marketing for Lawyers Website optimization is most competitive in the Legal Law Sector and more and more lawyers and attorneys rely on Search Engine Marketing and Optimization to generate …
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]]>Search Engine Optimization is one of the most effective technique which can enable your website to generate more traffic and sales through organic search.
Best SEO Marketing for Lawyers
Website optimization is most competitive in the Legal Law Sector and more and more lawyers and attorneys rely on Search Engine Marketing and Optimization to generate sales/queries.
Are you looking for best website optimization services for law firm ? Do visit SeoHawk.com WHICH OFFERSeconomical seo services from $495-$1500/Month.
Search Optimization is not at all about building backlinks alone anymore. It is more about synchronizing your website content with your end users ensuring that it is
If you are planning to hire the best seo for Lawyers Website, then you need for making sure that your Company addresses these important issues.
Addressing some of the crucial issues related to Search Engine optimization will improve the overall user experience of your website. Take for example, if your website is not loading correctly in mobile devices, then it can be a huge turn-off for your potential visitors. It is important for your Law Firm to ensure that your website loads correctly and quickly on mobile search.
Search engine optimization in 2018 focuses on addressing all major technical and content issues which should be addressed. If you are a small law firm, solo lawyer or a big national law firm, then you need to make sure that your website is in the best interest of your visitors, i.e. it should be quick loading, fast, innovative and content should appeal to your visitors. Having few videos alongside your main website will also help to generate more leads.
Local SEO plays a major role in ensuring that your listing is visible each time someone is making a search within your target Geo Location. You need to make sure that your business is listed in major local directories which will help to improve visibility of your website on local search results.
It is increasingly important for many law firms and consultancies to have a web portal that not only gives a modern vision of the law company but also generates enough traffic to meet its business objectives.
On the other hand, having an active blog highlights the interest of professionals to gain influence, consolidate as an expert and increase their business opportunities.
All these efforts must be accompanied by a good SEO strategy, (from the acronym in English, Search Engine Optimization), with the aim that the web has good visibility in search engines and generate continuous organic traffic.
The SEO improvements, contrary to what is thought, is not usually free since it requires some investment in programming, maintenance of the web portal and generation of quality content.
My recommendation always as an expert in Digital Marketing is to seek the help of a professional, but it never hurts that legal professionals have a basic knowledge of the most important factors that affect the search engine positioning, in case they want to design a corporate page website or start in the world of blogging. Whether you are a injury lawyer, or solo lawyer you must integrate digital marketing and seo with your existing blogs.
In my opinion, these are the key tips that you have to know so that your web portal has good positioning in Google:
For this you must know some basic HTML notions.
Within HTML programming there are three key tags <title>, <description> and <keywords>, these tags are key today since its good labeling will allow you to know exactly Google the content that you are talking about on your page.
These labels can be customized for your convenience, and it is advisable that you put an attractive phrase within the description to attract the users that perform the search.
It also uses the tags </ h1> intelligently, since at present, a correct location of this tag has great value for Google, since it determines the location of the title of a page.
To check that the code is correct there are free plugins in browsers such as Chrome that will allow you to see if the code implemented is correct as SEO META INSPECTOR.
Let’s put the hypothetical case of a multidisciplinary law firm that is dedicated to different areas of law and is building its corporate page; it is recommended that each work area is represented by a single Landing page.
Each Landing page must have a structure at the level of code composed of the labels that we have explained in the first point.
If we take as an example the Landing page of the area of civil law website, we would describe our services related to this area, describing, one by one, the issues in which we are specialized: civil and mortgage proceedings, contractual resolutions, family law, etc. each subject must lead to a more detailed content through anchor texts that allow both the user and the search engines to know more in depth the content of this page, fulfilling two very important objectives:
That the user can go diving in the information from the most generic to the most detailed.
Search what we call the second click, which will allow users to click on the information and therefore reduce the bounce rate, a topic very well valued by Google and we will see later.
The navigability is important for search engines such as Google, if the navigation and structure of the content are not consistent, nor helps users to know you in detail or Google to know and index the content.
The goal is to have the most indexed pages and therefore have more visibility in the search engines.
Google as a machine that is, likes to know the hierarchy that each page plays on the website, the appropriate structure will always be the simplest and is similar to the Windows folder navigation structure.
To help users to navigate easily and locate them correctly, you can use the so-called navigation links popularly called breadcrumbs, as in the following example:
The annual mobile marketing study published by the IAB in September 2015 referred to mobile in Spain as the main internet access device (85% daily).
It is estimated that globally this year 2018 will make 105 billion searches on Google, so it is no longer an excuse not to have a website adapted for mobile.
In some law firms, I have noticed that they have a mobile version of their website, but they have problems appearing in mobile searches, in some cases it is because the Google search bot for mobile “Googlebot -Mobile” can not access that site and therefore, can not index any of your pages.
One of the important factors for Google is the speed of loading the web portal of the office, a fast upload not only contributes to a better browsing experience of the user and increase the average time of stay on our page , it also produces a greater number of conversions and reduces the technological costs of the office, in addition to the correlation factors that have been analyzed in some cases in studies [1] there is an important correlation of the pages with greater visibility in Google and its loading speed.
The excessive presence of social network widgets or the excessive weight of the images can cause the loading speed of the web portal of your office or consultancy may have been affected.
If you want to know the real performance of your web portal, there are some free tools, including PageSpeed Insights that will allow you to see first hand the loading speed of your web portal for both mobile and computer and will provide solutions to correct the possible incidents.
Helping Google to index all the contents has its advantages and disadvantages, on the one hand it has the advantage that the more content and pages we generate, the greater our visibility. On the other hand we have to be very careful about which pages of our web portal should be-being tracked and found in searches. Law firms may have exclusive areas for their clients where you can find documentation or content that we do not want to be stored in Google, for it is very important to correctly define the following:
Make an effective use with the robot.txt file; this file tells the search bots to which part of your site they can access and track, the txt robot generator tools in Google Search Console will help you define this file.
Identify those pages that are most important for your business and check that they do not have an excessive abandonment ratio.
This indicator counts the percentage of users that conclude their visit to a certain website without having passed the first page about the total of traffic received; the bounce ratio can be seen in the Google Analytics reports.
It is very important to take care and monitor the rate of abandonment of a page in SEO because it is the only way that Google has to identify that the content you access on that web page is relevant to the search of that user.
– Poor quality of the landing page and the published content.
Irrelevant content for the query that a user has made in the search engine and therefore abandons it.
As Google does not stop being a machine (Googlebot), you need to understand as accurately as possible the importance and relevance of a web page and therefore is very attentive to the actions of users, when we work the SEO we should look for what the experts we call the “second click” with the aim of reducing the abandonment ratio.
For this we must work two important aspects:
That the contents are relevant according to each business keyword of the firm
The navigation structure , including what we call anchor texts, which tells users and Google something more about the text that links, and the better your anchor text is, the better it will be for users and for Google to understand the content that is published and will allow reducing the bounce rate due to users deepening information more likely.
Having an original and quality content at this time may be the most determining factor of all for good positioning in Google, due to the following advantages:
Keep a user more time on your web page
It reduces the bounce rate of the users because the content is interesting.
It is shared by other users, both on social networks and including what we call backlinks from other web portals, which allows you to benefit in many cases from reputable portals of google face.
You can rely on Wordpress website development company if you are planning to design a wordpress website. The most important key in this aspect is to anticipate the information needs your customers need and create content adapted to this, keyword research and its use to create content can be a key factor for generating traffic from search engines.
Google provides very interesting tools such as Google AdWords keywords tool to investigate the variation of keywords related to my business that can help us to generate related content and quality. Also, a free tool is provided by Google Search Console that we They allow us to know through which keywords our users find our pages more frequently.
That your office can have a blog where you can publish this content based on searches and the interest of users is key to increase traffic from search engines.
Many times the change of website in an office or consultancy for various reasons: design changes, content management system or server migration can cause serious drops in the index of visibility in search engines.
There are currently tools such as Sistrix, among others, that measure this visibility index and that we could define as “a figure that measures the total value of a domain’s visibility in Google search results. The higher the value, it is expected that more visits obtained from the search engine. The visibility index is ideal for measuring the success of the SEO measures taken for a domain or also the effects of changes in the Google algorithm. “
Also, it is increasingly difficult to know the origin from Google Analytics of visits from keywords because Google uses SSL protocols to protect user searches, so the appearance of the famous “not provider” in almost 90% of the traffic.
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]]>Hiring best web design agency is one of the most tedious process for any business owner. Every single business has different requirements and it is important for your website design company and Development Company to deliver design which is inline with your business objectives and goals. BSolutions5.com is one of the top web design company in Noida, India …
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]]>Hiring best web design agency is one of the most tedious process for any business owner. Every single business has different requirements and it is important for your website design company and Development Company to deliver design which is inline with your business objectives and goals.
BSolutions5.com is one of the top web design company in Noida, India offering most economical web development and ecommerce development services to clients worldwide.
Q.1 Have you done other similar web projects? Can I see examples? If you are looking for best lawyer web design then you can ask for sample design first.
Q.2 Can I meet, speak or chat with the team that will develop my web project?
Q.3 Are you going to outsource any part or phase of the web project?
Q.4 How are we going to communicate and how often?
Q.5 Will the design of my web page be responsive?
Q.6 Will you create wireframes designs (visual structures) before designing the Web?
Q.7 How many web design proposals will you send?
Q.8 Will the design be consistent with my brand? Can I bring ideas?
Q.9 What if I did not like any of the proposed designs?
Q.10 Which CMS manager will you use to create my web page?
Q.11 If you use WordPress will you use a predesigned Web design or will it be completely customized?
Q.12 Will I be able to see at all times how the Website is being designed and created?
Q.13 Will the website be easy to use for any user? Will you test?
Q.14 Will the page be validated by W3C or another similar validation system?
Q.15 How will you work the positioning (SEO) of my Web in the search engines? Do you offer guarantees?
Q.16 Do you have experience in positioning local businesses in proximity searches?
Q.17 Will you do market studies and my competition before designing the Web site?
Q.18 Will you do A / B tests to define the most effective web design commercially?
Q.19 How are we going to achieve conversions on the Web? How will it help my business?
Q.20 Will my web page grow if my business grows? Will it incur additional cost?
Q.21 If I have CMS, will you teach me to use it and make the changes myself?
Q.22 Should I give you all the texts? Are you in charge of copy-writers?
Q.23 Regarding the photographs, should I deliver them? Or do you get them?
Q.24 Can I link my social networks to my website?
Q.25 Will you include an option to subscribe to my email list?
Q.26 What security measures will you take on my website so that it is not infected hacked?
Q.27 Does the web domain service and web hosting are offered by the Web Design Company?
Q.28 What domain and web hosting company do you recommend? Can you manage it in my name?
Q.29 Will you create a Google Analytics account and be able to access my web statistics autonomously?
Q.30 Will you configure an automatic system of daily backups of the Web and its databases?
Q.31 Once the Web is launched, who will manage and maintain the Web programs?
Q.32 Once the Website is published, will I receive support and support when I need it?
Q.33 Will I have full access keys to all Web services? CMS, Google, cPanel, FTP, etc.
Q.34 What if you disappear in the future?
Q.35 If at any point I would like to move the Web to another web hosting company, would you help me?
Q.36 How much time will you need to develop the website?
Q.37 How much do you usually charge for designing a web page?
Q.38 What is the total price and terms of payment?
Q.39 Of all what is offered, what will be a single payment and what amount needs to be paid periodically on monthly, basis?
Q.40 Will you provide a web development contract?
Q.41 What is your policy regarding the possibility of designing web pages for my competitors?
There are multiple Web Design and wordpress development companies in India. However, it is important for you to know which questions you need to ask from your Agency in order to hire best web design Company or ecommerce web development.
These 41 Questions will help you ascertain efficiency of the web design company you are planning to hire. If you do not get any satisfactory answers to above question then you should avoid that Company. A Genuine Web Design Company in Noida will answer all your questions with minute details and providing you best information.
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]]>Having an effective and informative website is important for every single business whether you are a single attorney, Small Law Firm or a Big Law Firm serving clients nationwide. Your website offers brief synopsis of your services to your online visitors. It is very important for solo lawyer website to be creative and precise. BEST LAW FIRM WEBSITE DESIGN 2018 Small or Solo Lawyer website development could cost could be anywhere in between $500-$2500 [10–50 pages] …
The post Small Law Firm Website Design Services first appeared on Helios7.com.
]]>Having an effective and informative website is important for every single business whether you are a single attorney, Small Law Firm or a Big Law Firm serving clients nationwide.
Your website offers brief synopsis of your services to your online visitors. It is very important for solo lawyer website to be creative and precise.
Small or Solo Lawyer website development could cost could be anywhere in between $500-$2500 [10–50 pages] depending upon number of pages and content. Medium and Big law firm website design with 100s of pages can cost anywhere in between $2500-$5000 depending upon features and functionalities required.
Website maintenance is another important service which should not be neglected. A website which is regularly updated with fresh content ranks higher on search engines. Moreover, there are technical updates which needs to be made on regular basis.
Legal Website Marketing Experts SeoHawk offer Free SEO Analysis Report worth $250. Click Here to get your Free Report.
A website for upto 5–10 Pages can easily cost upto $500 whereas a website with 50–100 Page content could cost you $1500-$2500.
By combing Legal website design with Search engine optimization/marketing, you can further generate more and more leads for your law firm. Having an SEO optimized website will ensure that your website appears near the top results of popular search engines helping your customers to locate your services.
Wordpress is another popular CMS which is used widely by legal attorneys and lawyers. Do contact wordpress website development company for best wordpress designs from $500.
As per the study, 40% of people who need a lawyer search online on popular search engines to find attorney who offers services within their specific area/region. People are more interested in hiring an attorney/law firm with website offering plenty of useful information and case studies with successful results. If you are searching for affordable seo for small business then do view some of the plans below:-
Attorney website should be informative and design should be attractive to users but clear and concise at the same time. Website design for lawyers must incorporate all these important key elements.
Your website must be mobile friendly. Most of the clients access internet using their mobile devices so you have to ensure that your website loads quickly and properly when accessed through mobile devices.
Your website must offer relevant content which appeals to your visitors and establishes your law firm as an experienced law firm.
When deciding on a design for a website attorneys first thing is to have clear customer profile and target audience. Website navigation should be clear and precise.
Website should be regularly updated with fresh content, images, and videos to make your website appealing to your visitors.
Having an seo friendly website means that your website should follow Google guidelines in the development process ensuring clear navigation and easy to access site.
Your website should be integrated with social networks such as Twitter, Facebook and G+
Your website should load quickly on mobile devices. Fast loading websites generate more leads as compared to slow speed website. By utilizing best web hosting service and intelligent design structure you can make your website quick to load.
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]]>The world of the legal profession is undergoing transition phase due to changes in technologies. In this digital age, technology plays an integral role in the marketing process. There are various useful tools in every profession, and legal field is no exception. To stay ahead of the competition and to market your law firm. Digital Marketing and SEO Specialists …
The post 7 Law Firm Marketing Strategies first appeared on Helios7.com.
]]>The world of the legal profession is undergoing transition phase due to changes in technologies. In this digital age, technology plays an integral role in the marketing process. There are various useful tools in every profession, and legal field is no exception. To stay ahead of the competition and to market your law firm.
Digital Marketing and SEO Specialists — SeoHawk.com brings you some of the most effective law firm web design and digital marketing Plans from $495-950/Month.
You might be offering best of the best legal services to your clients. However, if your services are not accessible or visible to your clients then you might end up losing potential leads every single day and hour.
Today, the legal content found on the Internet is scarce, 90% of the content available is generated only by 5% of people, and this small group has gained a strong foothold in the legal field, and they position themselves as opinion leaders in their areas of expertise.
Generating valuable content should be the main core of any marketing strategy whether you are a small law firm or solo lawyer. Consumers are increasingly becoming digitally savvy.
In this context, the lawyer should be clear that conventional methods such as word of mouth, can have an exponential growth if you have a good reputation online, or if it appears in the first results of Google search. Having a creative and interactive website is the first stepping stone ineffective attorney marketing strategy, but above all, your law firm must take advantage of the internet to market your services effectively on the internet.
These seven marketing strategies can significantly increase the lead generation rate, and it will also help to retain existing clients.
Structure well the content on the website for the benefits for your clients
Clients are most interested in knowing what year the office was founded, how many partners he has and what are the specialized areas along with winning verdicts. When your client visits your website online, you have to provide all the information about your law firm on the homepage itself.
Some of the most appealing elements on the homepage are as given below:-
a) Introduction video
b) Partner images
c) Winning verdicts
d) Awards
e) REAL Customer Reviews/Testimonials
Clients who are accessing your website through their mobile phones are not necessarily enjoying high-speed internet connections. There are multiple mobile devices and multiple browsers. You need to ensure that your website is not showing any errors when your website is visited by user who is experiencing slow browsing speed on his mobile device.
Having a responsive website means that your site will show correctly when viewed from different devices such as iPad, Mobile Phones or desktop computers. To ensure that your website is cross-browser compatible, you can use CMS (Content Management System) such as Wordpress which is the most popular CMS on the web right now. Moreover, WordPress allows you to update the website on a regular basis by just logging into the admin section of the website.
Having a website where content is regularly updated is both refreshing for visitors and search engines. Sites which are updated on a regular basis rank higher on popular search engines such as Google, Yahoo, and Bing. Read Further: Seo Specialist – Job Duties, Description and Responsibilities
The content on your website should not be too detailed and neither it should be too small. Your content should offer all the relevant details and information which your potential client might be looking for.
Moreover, you have to ensure that your FONT SIZE is easy to read. On various websites, we have seen that attorneys and law firms use a small font which is difficult to read especially when a site is visited by mobile devices. If any 60+ is visiting your website and looking for “nursing home abuse lawyer,” he/she might not be able to read your content just because your FONT SIZE was way too small.
It is essential to have contact details and contact form listed on the site. It can be on the contact us page or it can directly listed on the homepage of the website.
Most of the times these details are embedded deep inside the website that it just looks boring for the visitors.
Tip1: Contact form should be short and precise. Asking too many details is like asking your clients to close the window and go to some other lawyer. It is difficult to type on mobile phones, so you have to understand that keeping contact form short and precise is the best practice.
Sometimes people visit your website and leave. It is not that they did not like your website. It is just that they are doing research before they hire or contact a law firm. This is where re-marketing helps. Re-marketingstrategies will display your law firm advertising to your visitors whenever they are visiting a youtube video or merely visiting any website which displays ads and advertising for visitors.
Add Creative EXIT Pop-up
You can also add a Creative Exit POP-UP for your law firm which will display when the user clicks on the close button on his/her browser.
Not every customer decides to make a purchase when doing a search online on Amazon. Sometimes customers are doing research work before selecting the best personal injury lawyer or divorce attorney.
When your customer clicks on the close button, you can offer them an incentive by providing them a free piece of advice. You can offer incentives such as “Download your free guide on how to select best personal injury attorney”, “How to Apply for Personal Injury Compensation Claim”, or “How to get the best compensation in your Divorce case”. Everybody is interested in knowing the best information, and when someone sends a request for free download copy, he/she could turn out to be your potential client.
Effective content marketing strategies can help you reach your clients. There are popular social media groups on Facebook, Twitter and Google Plus where you can share your content. There are multiple forums and Q/A sites where users regularly post their problems/legal issues. Having an active presence on these websites or sharing your content on such websites will help to market your content effectively.
Having an active blog on the website where fresh content is posted on a regular basis is useful in content marketing.
Search engine optimization and marketing is the most effective online marketing strategy, especially for lawyers. Here, you are promoting your content to those users who are already interested in your services and are searching online for services related to your website.
SEO Combined with effective content marketing can yield best results in 2018.
Having a useful analytic tool such as Google Analytics provide you with critical data such as traffic your website is generating and sources from where your site is making traffic.
Sometimes, technical issues on the website prevent users from visiting your site. If your website was not cross-browser compatible or your web hosting is unreliable then there are chances that it can result in a HIGH BOUNCE RATE which means that visitors BOUNCE AWAY from your website.
Useful Analytics tools provide critical information such as traffic sources, bounce rates, duration of sessions, content visited, conversions, number of visitors, as well as their countries and other demographic data used in the analysis of our audience
Do you know the number of searches on Youtube.com is higher than that on Google.com for specific keywords and key phrases? More and more people log into Youtube to search for specific services, tips, and useful information related to just anything.
By having an effective video marketing strategy will help to make your website more interactive, and when these videos are shared on popular video-sharing websites it can work just like a billboard on a busy highway.
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