Selecting the right Google Places SEO Company is a critical decision that can have impact on online presence of your local business and local customer reach. As you embark on this journey, it’s essential to select right seo for Google my Business. This guide will help you make right decision while selecting right SEO Company for your Local Business.

SeoHawk.com is one of the best local business seo company experience of more than 15 Years and working with various clients in US, UK, Canada, and Australia.

Get a FREE Local Business SEO Audit by Visiting ⇒ SeoHawk.com

Google My business optimization

Google Local Maps optimization is important local SEO strategy. It will enhance your local business online visibility and attract local customers. With the majority of consumers relying on mobile devices for local searches, having a high visibility on Google Maps will help to ensure that your business is easily discoverable in the local area.

To optimize for Google Local Maps, you need to ensure that your local business information is correct and accurate on Google Listing.

Keywords play important role in Google Maps Optimization. You can incorporate location-specific keywords naturally into your business description and other GMB sections to align with local search queries. Also, encourage satisfied customers to leave positive reviews, as these helps to improve your Maps ranking.

How to Select Google places seo company

Define Your Goals and Objectives for Google My Business (GMB) Optimization:

Clearly outline your business objectives and what you aim to achieve through GMB optimization. Whether it’s increasing foot traffic, online traffic, generating more leads, or improving online visibility, having well-defined goals will guide your selection process.

Evaluate Local SEO for Expertise in Google My Places Optimization:

Look for a company with a proven track record in local SEO. Assess their experience in optimizing Google My Business profiles specifically. Request case studies or references to gauge their success in helping businesses improve their local search rankings.

Market Knowledge of local seo google my business

Choose a company familiar with the local market dynamics. They should understand the unique challenges and opportunities that come with targeting a specific geographic area. Localized knowledge will contribute to a more effective optimization strategy.

Technical Competence in Google my business optimization:

A competent Local SEO Company should be well-versed in the technical aspects of GMB optimization. This includes optimizing business information, managing customer reviews, and ensuring accurate NAP (Name, Address, Phone number) details across all online platforms.

Content Optimization Skills:

Content plays a crucial role in local SEO. Evaluate the company’s ability to create and optimize content for your GMB profile. This includes writing compelling business descriptions, selecting relevant categories, and incorporating local keywords naturally.

Reputation Management in Google local maps optimization

Managing and responding to customer reviews is a vital aspect of GMB optimization. A reputable Local SEO Company should have strategies in place for reputation management, ensuring that your business maintains a positive online image.

Mobile Optimization:

With the increasing use of mobile devices, local searches often happen on smartphones. Ensure that the chosen company prioritizes mobile optimization to enhance the user experience for potential customers searching for local businesses on their phones.

Transparent Reporting and Analytics:

A reliable Local SEO Company should provide transparent and regular reporting on the performance of your GMB profile. Metrics such as local search rankings, website traffic, and customer actions should be monitored and reported on consistently.

Communication and Collaboration:

Effective communication is crucial for a successful partnership. Choose a company that values collaboration and keeps you informed about the strategies being implemented. Regular updates and open communication channels foster a more productive relationship.

Budget Considerations:

While cost is a factor, prioritize value over the cheapest option. Evaluate the services offered in relation to the pricing. A well-executed GMB optimization strategy can yield substantial returns on investment, making it a worthwhile expenditure.

In conclusion, selecting a Local SEO Company for Google My Business optimization requires a thoughtful and thorough approach. By defining your goals, assessing technical competence, and considering factors like local market knowledge and reputation management, you can make an informed decision that contributes to the overall success of your business in the local online landscape.

The post How to Select Local Seo for Google My Business Optimization first appeared on Helios7.com.

A good optimized site for e-commerce is critical because it will make your ecommerce website stand out among other competitor websites and hence attract more customers. SEO is a vibrant area, and staying abreast of the current trends and practices is critical in remaining ahead in this field. This document will provide concrete steps to improve your online shopping website rankings using simple SEO steps.

Which is the Best Ecommerce Seo Company in India?

SeoHawk.com is one of the best seo companies in India with experience of more than 15 Years and working on various international projects. It is one of the most experienced Seo companies in India which has worked on several Woocommerce, Magento, Shopify and many more websites. They offer best affordable SEO plans starting from just $495/month.

What are SEO Ecommerce Strategies?

Following are some of the steps you need to take to ensure that your online store is optimized for best user experience in search engine experience.

1. Conduct Thorough Keyword Research:

Start on the SEO journey by coming up with suitable keywords that customers could use to search for items related to your website. Look for high traffic, low competitive keywords in Google Keyword Planner. Incorporate these keywords in optimizing your product descriptions, meta tags, as well as your URLs in order to improve your website’s visibility. You should also use specific keywords related to your online store and not just any keyword. The focus should be on Keywords which will bring Leads/Enquiry rather than just traffic alone.

Ahrefs offer free seo keyword tool using which you can find out which are some of the best keywords for your online store.

Whether you have a Shopify Store or Woocommerce store, it is important to select right keywords for your Shopify store seo.

2. Optimize Product Descriptions:Create distinct product descriptions that will describe the features and benefits of the product while using the right keywords.Search engines prefer more user-friendly rather than SEO focused content. It is advisable to make the content friendly and not overcrowd with keywords.
3.  Enhance Website Speed:Fast loading websites provides the best user experience while enhancing search engine experience.Optimize your site’s loading speed by compressing images, using browser caching, and reliable hosting. Identifying these areas, and making the necessary improvements can be done with the help of Google’s PageSpeed Insights.
4. Mobile Optimization is Non-Negotiable:With more people accessing the internet on mobile devices, it is important to ensure optimization of e-commerce website for mobile use. By providing responsive design, simple navigation, and quick loading speeds you will not only increase your sales but also your user experience.
5. Implement Secure and Accessible URLs:Create clear, informative, and easy-to-navigate URLs. It is also important to have a robots.txt file and an XML sitemap on the website to make it accessible to search engine crawlers.
6. Leverage High-Quality Backlinks:Construct a sturdy back-link platform by acquiring quality links from reputable sites that are relevant to your field. Team up with influencers, contribute in appropriate forums, and write guest blogs on authority sites. Here, quality over quantity. Social Media Marketing aspect of SEO specifically focuses on building not just quality backlinks but also right social media signals.
7. Prioritize User Experience (UX):Improving the user experience becomes a crucial factor in search engine rankings. Promote intuitive navigation, clear calls-to-action, and straight forward check out process. Positive user experience boosts ranking and also enhances conversion possibilities.
8. Invest in Local SEO:Local SEO is very important for brick and mortar e-commerce companies. Verify your Google My Business listing, ensure that all the provided information is accurate, and push for customer reviews. Improved local search visibility include citations from popular directories in the neighborhood. If you are serving customers in a particular City or Zipcode then make sure that your business is listed correctly in Local Business.
9. Implement Structured Data Markup:Improve your search results using rich snippets featuring structured data markup.For example, it may involve rating, price, and stock status.Rich snippets do not only enrich your listings making them look more appealing, but they can also increase click-through rates.
10. Regularly Update Content:Fresh and updated data is what search engines like. Keep your product pages, blog posts, or other relevant content updated on a regular basis so as to tell search engines that your website is active and important to users.
11. Monitor Analytics and Iterate:

Use tools, such as Google Analytics, to track your site’s progress. Keep a track of important details such as traffic, bounce rates, and conversion rates. Identify trends in data, and readjust your SEO tactics based on the analysis.

12. Social Media Integration:

The signals derived from social media do not directly affect the SEO, but in some way indirectly influence the SEO. Post your products on social network, generate conversations amongst the users, and construct a group of supporters around your trademark.

In totality, e-commerce SEO is a complex activity involving technical optimization, content creation, and enhancing user experience. Implementing the above strategies will help enhance the visibility of your website, generate more organic traffic, and in turn increase your online sales. Keep abreast with industry trends, constantly adjust to changes in algorithms, and fine tune your SEO strategy to maintain an edge in the cut throat e-commerce environment.

Always remember that Ecommerce Website SEO optimization in 2023 is more focused on improving User experience rather than stuffing keywords or building backlinks alone.

Visit www.seohawk.com to get a FREE website SEO report Now. Do Check out their 5 Star Ratings on Fiverr Below

The post Which is the best SEO Company in India for an Ecommerce Website? first appeared on Helios7.com.

In today’s fast-paced and digitally-driven business world, establishing a strong online presence is imperative for success. For law firms, this is no exception. Search Engine Optimization (SEO) plays a pivotal role in helping law firms thrive in the highly competitive legal industry. In this article, we’ll explore the significance of SEO for law firms, highlighting how it can enhance visibility, attract potential clients, and ultimately contribute to business growth. SEO (Search Engine Optimization) and PPC (Pay-Per-Click) are powerful digital marketing strategies that, when combined effectively, can significantly enhance a law firm’s online visibility, lead generation, and overall marketing success.

SEO doesn’t just increase visibility; it also attracts a highly targeted audience. By focusing on keywords and phrases relevant to your law firm’s specialization, you can attract potential clients who are actively seeking legal assistance.

This targeted traffic is more likely to convert into leads and, ultimately, clients, making SEO a cost-effective marketing strategy.

The legal industry is highly competitive, with numerous law firms vying for the same clients. SEO can give your firm a significant edge by allowing you to stand out from the crowd. When your website appears at the top of search results, it positions your firm as a market leader, increasing the likelihood of potential clients choosing your services over competitors.

How Does SEO and PPC Work Together for a Law Firm?

1. Comprehensive Search Engine Presence: SEO focuses on improving organic search rankings over time, while PPC enables immediate visibility through paid ads. By utilizing both strategies simultaneously, a law firm can ensure a more comprehensive presence on search engine results pages (SERPs), increasing the chances of attracting potential clients.
2. Synergistic Keyword Strategy: Both SEO and PPC rely on keyword targeting. SEO identifies and optimizes the firm’s website for relevant, high-value keywords, aiming for long-term organic rankings. PPC, on the other hand, allows bidding on specific keywords for immediate visibility. Integrating these approaches helps cover a wider range of search terms and increases the firm’s chances of capturing diverse queries.
3. Immediate Impact and Long-Term Sustainability: PPC provides immediate results, making it beneficial for time-sensitive legal matters or immediate client acquisition. Meanwhile, SEO is a long-term strategy, building sustainable rankings over time. Integrating both ensures immediate impact through PPC while simultaneously investing in long-term organic growth through SEO.
4. Data Sharing and Insights: PPC campaigns offer valuable data on the performance of keywords, ad copy, and landing pages. This data can be shared and leveraged to refine SEO strategies, optimize website content, and improve user experience. The insights gained from PPC campaigns can inform and enhance the overall SEO strategy.
5. Cost Control and ROI Optimization: PPC campaigns can be managed according to set budgets, allowing law firms to control costs and measure performance directly. By tracking conversions and performance, firms can optimize both PPC and SEO strategies for maximum return on investment.
6. Enhanced Engagement and Conversion: By combining PPC with SEO-driven content, law firms can create a powerful engagement strategy. Remarketing via PPC enables re-engagement with users who have previously visited the website. Continuously improving SEO-based content encourages trust and can lead to increased conversions.

In essence, the integration of SEO and PPC allows law firms to leverage the strengths of each strategy to create a more robust and effective digital marketing approach. By working together, these methods offer immediate visibility, long-term sustainability, data-driven insights, cost control, and enhanced engagement, ultimately driving growth and success for the law firm in the competitive online landscape.

Law Firm SEO Services Packages

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<h1>Top SEO Agencies in India 2023</h1>

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SeoHawk - Best Seo Company in India

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An effective online presence is pivotal to a business’s success in today’s competitive digital landscape. Partnering with the right SEO Company can significantly enhance your brand’s visibility, organic traffic, and overall growth. This crucial decision requires meticulous evaluation and consideration. Search engine marketing is the modern age of internet marketing and can help your website generate more clicks and visitors. There are many companies that will help your website to generate more ROI whereas there are very few which are genuinely focused on increasing ROI for its customers.

SEOHawk: Top-Rated Seo Agency in India 2023

Seohawk.com provides website, internet, and search engine marketing services to clients worldwide. SeoHawk has been providing Website Design/Development, search engine optimization and complete Digital Marketing services to clients worldwide. We at Seohawk offer economical and affordable Seo services to clients worldwide starting from $195-$495/Month.

You can also avail our 7 Days Free Trial, where we will analyze your website in detail, pinpointing some of the issues impacting your rankings. You can also get your FREE website ranking and optimization report by clicking here.

Search engine optimization and marketing focuses only on those customers who are already interested in your services and are searching online for your services/products. The success rate of search engine promotion is higher than other internet/website marketing channels where you have to broadcast your advertising to an audience who might or might not be interested in the product/services being advertised.

SeoHawk incorporates new AI tools to help client websites rank higher on search engines. Using a combination of promotional activities such as website optimization, PPC Marketing, Social Media, Social Bookmarking and YouTube, SeoHawk helps its clients carve their niche in their respective business sectors.

Our Expertise Areas include:-

1) Search Engine Optimization and Promotion

2) Local Business Seo

3) PPC/Google Adsense

4) Web Design/Development

5) Conversion Rate Optimization

6) Social Media Marketing

7) Content Marketing

8) Online Reputation Management

9) Affiliate Management

Selecting the right Seo Agency demands diligent research, careful evaluation, and a focus on long-term goals. Considering the abovementioned factors and thoroughly vetting potential partners, you can confidently choose SeoHawk to propel your business toward online success. Remember, a well-executed promotional strategy is an investment that pays dividends over time.

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SEO is the initials of Search Engine Optimization, that is, Optimization for Search Engines, which are a set of techniques used to improve the visibility of a website in the organic results of search engines such as Google and Bing, for example. Doing SEO is an essential practice of the creation and development of professional websites and a digital marketing strategy since it is a procedure that includes several actions that must be carried out regularly to optimize the position of the website in search engine results.

SEOHawk is one of the top SEO Agencies in India offering SEO Services to Clients Worlwide. Do Visit website www.seohawk.com for some of the best seo services.

Good search engine positioning means that the optimized website should appear as high as possible in the SERPs (Search Engine Results Pages) or Search Engine Results Pages, as the first page of results gets 75 percent of user clicks on search engines. It is estimated that the first position in the results of a search page (SERP) gets 33 percent of the clicks; the second, 15 percent, and the third, 9 percent, that is, the first three results get 57 percent of user clicks.

Now that you know this, would you like your website to be on the first page of search engine results?

What are the benefits of great SEO?

Where did the term SEO (Search Engine Optimization) come from?

The first search engines emerged in the early 90s. Until Google appeared in 1996, many were created, including Yahoo! The Web boom began. People realized that money could really be made from them. Thus they came to the conclusion that they needed to attract traffic. What was the best method of attracting traffic? Search engines. At that moment, the owners of the webs began to think how they could reach the first positions … SEO was born!

SEO focuses on organic search results, that is, what is not paid:

But hey, let’s get to what matters and the reason why (I think) you’re reading this chapter:

1. What is SEO?

Search engine optimization or search engine optimization is the process of improving the visibility of a website in the organic results of different search engines. It is also often named by its English title, SEO (Search Engine Optimization).

SEO is one of the “disciplines” that has changed the most in recent years. We just have to look at the large number of updates that there have been to Penguin and Panda and how they have turned what was understood by SEO until recently. Now with SEO, what Matt Cutts himself describes as “Search Experience Optimization” or what is the same, “all for the user,” is pursued.

Although there are thousands of factors that a search engine relies on to position one page or another, it could be said that there are two basic factors: authority and relevance.

• Authority is basically the popularity of a website. The more popular it is, the more valuable the information it contains. This factor is the one that a search engine takes into account most since it is based on the user’s own experience. The more content is shared, the more users found it useful.
• Relevance is the relationship that a page has to a given search. This is not simply that a page contains a lot of times the search term (in the beginning, it was like that) but that a search engine relies on hundreds of on-site factors to determine this.

SEO services can be divided into two large groups:

• On-site: On-site SEO is concerned with relevance. It ensures that the Web is optimized so that the search engine understands the main thing, which is the content of the same. Within the SEO On-site, we would include the optimization of keywords, loading time, user experience, optimization of the code and format of the URLs.
• Off-site: Off-site SEO is the part of SEO work that focuses on factors external to the web page in which we work. The most important factors in off-site SEO are the number and quality of links, presence in social networks mentions in local media, brand authority and performance in search results, that is, the CTR that our clients have. Results in a search engine. Surely you think that all this is very good and that it is very interesting but that you are here to know why you need SEO on your website and what benefits you will get if you integrate it into your online strategy.

Once we know what SEO is, we must differentiate whether or not we follow the search engine’s “recommendations.” Black Hat SEO or White Hat SEO

• Black Hat SEO: Black hat is the attempt to improve the search engine positioning of a web page using unethical techniques or techniques that contradict the search engine guidelines. Some examples of Black Hat SEO are Cloaking, Spinning, SPAM in forums and blog comments, or Keyword Stuffing. The black hat can provide benefits in the short term, but it is generally a risky strategy without continuity in the long term, and that does not add value.
• White Hat SEO: It consists of all those ethically correct actions that comply with the search engine guidelines to position a web page in the search results. Given that search engines give greater importance to the pages that best respond to a user’s search, the White Hat includes the techniques that seek to make a page more relevant to search engines by adding value to its users.

2. Why is SEO important?
   

The most important reason SEO is necessary is that it makes your website more useful to both users and search engines. Although they still cannot see a web page as a human does. SEO is necessary to help search engines understand what each page is about and whether or not it is useful to users.

You must always hire SEO Specialist if you want to improve overall SEO score of your website.

Now let’s put an example to see things more clearly:

We have e-commerce dedicated to the sale of children’s books. Well, for the term “coloring pages,” there are about 673,000 monthly searches. Assuming that the first result that appears after doing a search in Google obtains 22% of clicks ( CTR = 22%), we would obtain about 148,000 visits per month.

Now, how much are those 148,000 visits worth? Well, if for that term the average cost per click is € 0.20, we are talking about more than € 29,000 / month. This only in Spain, if we have a business-oriented to several countries, every hour, 1.4 billion searches are carried out in the world. Of those searches, 70% of clicks are on organic results, and 75% of users do not reach the second page. If we take all this into account, we see that there are many clicks per month for the first result.

SEO is the best way for your users to find you through searches in which your website is relevant. These users look for what you offer them. The best way to reach them is through a search engine.

3. How do search engines work?

The operation of a search engine can be summarized in two steps: crawling and indexing.

Tracking

A search engine roams the Web crawling with what are called bots. These go through all the pages through the links. Hence the importance of a good link structure. Like any user would do when browsing the content of the Web, they go from one link to another and collect data about those web pages that they provide to their servers.

The tracking process starts with a list of web addresses from previous crawls and sitemaps provided by other web pages. Once they access these websites, the bots look for links to other pages to visit them. Bots are especially attracted to new sites and changes to existing websites.It is the bots themselves that decide which pages to visit, how often and how long they will crawl that website; that is why it is important to have an optimal loading time and updated content.

It is very common that a web page needs to restrict the crawling of some pages or certain content to prevent them from appearing in search results. For this, the search engine bots can be told not to crawl certain pages through the ” robots.txt ” file.

Indexing

Once a bot has crawled a website and collected the necessary information, these pages are indexed. There they are arranged according to their content, their authority and their relevance. In this way, when we make a query to the search engine, it will be much easier to show us the results that are most related to our query.

In the beginning, search engines were based on the number of times a word was repeated. When doing a search, they crawled those terms in their index to find which pages had them in their texts, positioning better the one that had it repeated the most times. Today they are more sophisticated and base their indices on hundreds of different things. The date of publication, if they contain images, videos or animations, microformats, etc., are some of those aspects.

Now they give more priority to the quality of the content.

Once the pages are crawled and indexed, the time comes for the algorithm to act: algorithms are the computer processes that decide which pages appear earlier or later in search results. Once the search is performed, the algorithms check the indexes. This way, they will know which are the most relevant pages taking into account the hundreds of positioning factors. And all of this happens in a matter of milliseconds.

Read Further

How to find Best Agency for SEO?

The first benefit of a good SEO job is the generation of traffic growth to the optimized website, coming from the results of searches carried out by users to increase the chances of conversion and therefore business, whether be it making online sales, subscriptions or obtaining prospects (leads).

SEO must be done inside (SEO on-page) and outside (SEO off-page) of the website. The first includes the choice and use of the most descriptive keywords of your business or company, along with the use of tags (tag) and meta tags (meta tag) together with the title of the page (title tag).

Other factors are the number of words, the ALT descriptions of the images and videos, since search engines use text to identify “objects” such as photos and videos, that is, any of these two elements without an ALT description is not recognizable nor indexable.

Off-page or off-site SEO is the use of elements external to your website that cannot be controlled directly, such as inbound links better known as link building; there are also the dofollow or nofollow links; the inbound links or backlinks and the articles on your blog of your guests.

The post Meaning of SEO by Top SEO Services Company first appeared on Helios7.com.

Search engine optimization is a highly specialized subject in 2020. It is no longer confined to link-building, and stuffing pages with overloaded keywords. Search engine optimization in 2020 encompasses various aspects of the website addressing which will enhance overall user experience of any website.

<h1>Top SEO Consultants</h1>

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SeoHawk - Best Seo Company in India

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5th floor, Green Boulevard, Sector-82, Noida 201309, India

Phone

8527370969

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What is meaning of SEO Consultant?

SEO Consultant is an independent service provider who can offer services both on-site as well as off-site. Generally speaking, search optimization consultants are hired mostly for on-site seo job duties. Sometimes it is necessary to have on-site consultant who can work in tandem with the technical team to sort out Technical seo issues on any given website

SEO Company or Consultant?

Having a higher visibility on search results helps to generate more organic traffic towards your website. It is always advisable to hire a seo company or consultant depending upon your specific needs.

Should I outsource to a SEO Company or hire on-site SEO consultant?

SEO Companies offer offshore technical seo support to clients worldwide. Their job mostly revolves around addressing core seo issues which might impact your search engine visibility. An experienced Search Optimization Firm will not only look after improving your search engine visibility but also overall user experience. This will help to improve overall conversion rates.

SEO Consultants on the other hand are independent experts or experienced freelancers who can be hired for any on-site or off-site job. These consultants work independently and can easily shuffle between their on-site and off-site job responsibilities.

If your company is in position not to hire an on-site SEO Expert then it is best to engage an experienced SEO Company or consultant. However, if your company specifically wants to hire on-site professionals for seo job then you must consider hiring an SEO consultant who will be willing to work onsite.

What is the pricing difference between SEO Company and SEO Expert/Consultant?

The difference between pricing depends entirely on the project. If the project requires targeting highly competitive keywords then the costing is going to be higher regardless of whether you choose Seo Company or consultant.

However, hiring an SEO firm gives you better costing as compared to a consultant as they offer specific pages which can meet your requirements. Consultants on the other hand do not offer any fixed packages and offer customized pricing for most of the seo projects.

What does Seo Company/Consultant do?

Your SEO Company/consultant will analyze your website and will recommend some of the best recommendations (both onsite and offsite) which will improve overall search visibility on popular search engines.

Who is an SEO Specialist? Read more at employment-newspaper.com/seo-specialist

Are Search Engine Optimization (SEO) Services worth it?

Yes indeed. Search engine optimization will help to analyze both technical as well as other related issues which might impact your website’s conversion rate. Optimizing a website will help to improve overall conversion rates.

Why Hire SEO Agency?

Hiring a SEO Agency helps you to outsource your day to day seo job to a company specializing in SEO. It helps to save cost and offers you more flexibility where you can focus on day to day activities of your business while your Agency takes care of your website’s seo requirements.

Which is the best SEO Company?

SEO company from India, Seohawk offers best Seo services to clients since 2006. Whether you need optimization for few keywords or a huge list of keywords, SeoHawk offers best customized pricing to clients worldwide. Do visit www.seohawk.com for more details or visit for FREE website SEO Review Now.

What does Technical SEO consultant mean?

A technical seo consultant has expertise in both Technical (i.e on-site) as well as content and UX related SEO tasks. It can be best termed as combination of both web development and marketing.

Who is a Wordpress SEO Consultant ?

A wordpress seo consultant specializes in optimizing a wordpress website for better visbility on search results. A wordpress seo knows best plugins and settings for the wordpress in order to make it search engine friendly.

The post Hiring Seo Company Vs Seo Consultant: Which is the best option? first appeared on Helios7.com.

SEO is the acronym for Search Engine Optimization (search engine optimization) or Search Engine Optimizer (search engine optimizer). Hiring a specialist is a very important decision that can positively impact overall rankings and traffic of your website. It can also improve overall user experience thus helping to convert more and more clicks into leads.

>> Get your FREE SEO Report from SEOHAWK which is one of the top leading SEO Company in India with experience of more than 15 Years.

Is Search Engine Optimization specialist job part of regular SEO/Digital Marketing?

Digital marketing encompasses activities which are part of regular SEO job. However, SEO specialist work specifically on improving search results of any given website. There is a huge difference between a regular Agency or Specialist/Consultant.

What are the Job/Duties of an SEO specialist?

A specialist in SEO analyzes, reflects, plans and acts to help make a website search engine friendly. He/she works continuously and in coordination with other professionals such as programmers and web writers to achieve continuous improvements on the web search and improve the website’s overall indexing.

A search engine optimization (SEO) specialist, is also called an Expert or Consultant specializing in organic search engine positioning. While some of the specialists work as freelance independent consultant whereas some work for an agency.
An SEO specialist can work both as a Freelance Consultant and in an Agency. He/She is aware of all the changes in search engine algorithms and know how to raise the website’s strategies to improve.

One of the primary duties of search engine specialist is to improve overall search engine position i.e SERPs of client website on popular search engines including Google, Yahoo and Bing. Sometimes website belong to specific regions such as China or any other where only certain search engines are allowed. Search optimization specialist must analyze all these issues in detail and devise best strategy for any given website.

Right time to hire an SEO Specialist?

Before you launch a big scale website, it is important to hire a seo specialist who should be an expert in technical areas. He/she will guide you on best url structure policies and avoid canonical issues that can wreck havoc with your website if they are not addressed in the phase 1.

Outline of the real duties of the Search Optimization Specialist

Following are some of the primary duties of the Expert:-

1. Analyze entire website for any SEO issues and work in tandem with technical team to address them.
2. Make sure that content of the website is search engine friendly.
3. Make sure that website is easy to crawl with best url structure.
4. Monitor traffic/sales and help to analyze critical issues on the website which might be affecting sales.
5. Monitor Pay Per Click (PPC) regularly to make sure clients get best out of their PPC Campaigns.
6. Monitor website for brute force techniques (any black-hat) being implemented on the website. Sometimes competitors indulge in unfair trade practices to bring down ranking of their competitor websites. Therefore your seo consultant should fully understand how black-hat techniques work and how they damage your website.

Please make sure to hire a specialist if your website has faced some major issue related to your organic traffic. Also, you can consult with an expert if you really want your website to excel in specific competitive business area.

The post SEO Specialist: Job Description, Duties & Responsibilities first appeared on Helios7.com.

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SeoHawk - Best Seo Company in India

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5th floor, Green Boulevard, Sector-82, Noida 201309, India

Phone

8527370969

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Achieving the first positions in Google is not an easy task, and having a good web positioning company is an excellent option. It is a reasoning that can be based on a straightforward equation. For your business website to achieve visibility, you have two opportunities: invest in advertising (Google Ads, Facebook, etc.), or improve organic positioning (free).

Both have their pros and cons, and they are neither contradictory nor exclusive. Among the advantages of paid advertising, perhaps one of the most notable is that the results are immediate. Your company creates a campaign in Google Ads, and starts getting results the same day (if not on the spot). The trade-off of that is that, in the same way, the moment you stop investing in your campaign, the results are instantly interrupted.

Achieving the first positions in Google is not an easy task, and having a good seo company is an excellent option. It is a reasoning that can be based on a very simple equation. For your business website to achieve visibility, you have two options: invest in advertising (Google Ads, Facebook, etc.), or improve organic positioning (free).

Both have their pros and cons, and they are neither contradictory nor exclusive. Among the advantages of paid advertising, perhaps one of the most notable is that the results are immediate. Your company creates a campaign in Google Ads, and starts getting results the same day (if not on the spot). The trade-off of that is that, in the same way, the moment you stop investing in your campaign, the results are instantly interrupted.

SEO companies vs. Google Ads

The advantages and disadvantages mentioned are not the only factors to consider when deciding between paid campaigns in Google Ads or a search engine optimization company. The characteristics of your business – and, above all, of your website – are an important variable.

What you have to consider when thinking about a web positioning company (or an SEO professional) is that the main tool –or the most important resource– to achieve results is the generation and publication of content. Above all – although not only – texts. Therefore, an “institutional” or static website is not a good candidate for organic positioning. In that case, it is preferable to invest in Google Ads campaigns (or paid advertising of some kind).

Although a good SEO professional whether in India or US, will be very careful in writing content that is “in line” with your philosophy, and with the Mission, Vision and Values ​​of your company or business, the truth is that web positioning is a mixture of science and art. And if you, as a client, get too strict or strict with the review and correction of articles before they are published, achieving the results will be difficult.

By the way, one possibility is that you, or someone from your company, or external collaborators, write the articles, but remember, again, that an SEO professional or a web positioning company, have the expertise and knowledge of the “Rules” and the “know how” of SEO. And that, when it comes to positioning in Google, the key is more in that knowledge than in the accuracy or technical correctness about the subject of the article.

Of course, the quality of the content is crucial – it makes the reliability and credibility of your site and your company – and that is why you do not have to ignore or stop monitoring the content that is published on your website.

What to expect from a web positioning SEO company in India?

When it comes to monitoring, what you, as a customer, have to monitor is the evolution of the quantity and quality of visits to your website, and, above all, the “conversions”, that is, how many of those Visits to your website translate into concrete results.

This is a key issue, and it is important that you, as a client, are clear about what you should expect from an SEO professional or a SEO company. On the one hand, it could be said that the main function of a web positioning company is, as its name indicates, to make your website “position” well in search engines for keywords or keywords relevant to your business. In that sense, your responsibility is NOT to sell or achieve “conversions”, but to get more and more keywords to bring traffic to your website.

But by the way, if the higher volume of visits does not translate into more sales, you will soon realize that the strategy is failing. So, improvements in the positioning of your site have to be part of a comprehensive strategy in relation to your website, and in the place that it occupies in the broader framework of your online marketing strategy.

So, in the same way that a well-understood Google Ads strategy has to be articulated with the improvements on the website that give it sustenance, a web positioning strategy also has to have that comprehensive framework. The work of an SEO professional or a web positioning company has to be articulated with that of the web designer, so that the entire site works as a “funnel” that guides website visitors towards well-defined “objectives” within the framework. of the online marketing strategy.

Website Seo positioning and “conversions”

Returning to the topic of “conversions”, this is another point on which you have to be very clear, and understand what we are talking about. The most common mistake is to think of conversions as synonymous with sales, or new customers. But, although the final objective – and the final data with which we will measure our Return on Investment – is the sale or, what is the same, the turnover, in a marketing strategy there are generally intermediate objectives.

In most cases, it would be an illusion to expect someone who comes to our site for the first time to purchase or hire our services as a result of that first visit. So the first “conversion goal” in a SEO strategy will not be the sale. Our challenge, for those users who come to our website for the first time, will be to ensure that we can continue in contact with them to develop a longer-term communication strategy.

So, the broadest framework of the work project of a web positioning company is the comprehensive online marketing strategy. Achieve that first “conversion”, which may be that visitors complete a web form, either to download a free material, or subscribe to our Newsletter, answer a survey, leave their data to participate in a raffle, and so on.

The website seo company and online marketing strategy

Online marketing is a complex environment, and it has to be covered with a multidisciplinary approach. The work of an SEO professional or a web positioning company cannot be done alone, much less from a focus limited to the number of visits.

If you are going to invest in your online marketing, whether you do it oriented to paid advertising through Google Ads, or organic positioning, it is not to gloat in the number of visits your website receives, but to achieve better results in terms of billing.

The company or professional you trust the project must also understand business, and the marketing strategies that will achieve your business objectives.

The post Top Seo Companies offering best Seo Packages first appeared on Helios7.com.

<h1>Top SEO Company in India 2023</h1>

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SeoHawk - Best Seo Company in India

5.01

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5th floor, Green Boulevard, Sector-82, Noida 201309, India

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8527370969

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Hiring right seo company is vital for the success of your business website. Digital marketing focuses on various areas which helps your website to generate active traffic from online users on popular social media sites. SEO on the other hand helps to generate traffic from users who are searching on popular search engines including Google, Yahoo and Bing.

Before, you decide to hire top 10 seo companies in india it is important that your seo company offers key technical issues which will impact rankings of your website as well impact conversion rates to a great extent.

What are the Key SEO Issues faced by clients worldwide ?

1. Mobile Compatibility Issues — If your website is not mobile friendly, then you will not be able to get your website ranked higher on search engines. Search engines have made it very clear that they favor websites which are mobile compatible
2. Website loading speeds — If your website takes too long to load on mobile devices then it will ensure that your website does not rank higher on search engines.
3. Over-Optimized Content — If you add content with entire focus on optimizing content for search engine bots and not humans then it will not help in SEO.

You must always hire best Seo Company in India which has specialization in offering seo packages which aims at addressing some of these key issues while optimizing your website on top of popular search engines.

BSolutions Technologies, India offer best seo services to clients worldwide. You can visit Seo India BSolutions now for Wordpress website development, and free SEO Analysis/Report. Free SEO Report will help you identify key problem areas on your website which needs to be addressed.

Importance of Digital Marketing for your Business?

In simple words, it is replacing Traditional Marketing.

Traditional Marketing — Traditional Marketing means advertising your products through TV Radio. But just now, the companies are promoting their products more by social media. Because most of the people in the world are still active online. The main reason for the promotion of social media is that it reaches more and more people online. Digital marketing is a mix of all the techniques that can be used to attract people to online presence, increase Return on Investment, and to do effective branding, etc.

Each company creates its customers by marketing itself. In more simple language, sitting at home sitting in the house, making your brand popular. This is a type of Marketing is known as Internet Marketing.

Important Elements of Digital Marketing

1. Social Media Marketing — such as Facebook and Amazon upload their promotional videos for publicity of their brands. By which people got the details of their products, which came up to the people. Social media sites such as Facebook, YouTube, Google +, LinkedIn, Twitter, etc. are very profitable. These sites help users communicate easily. They work as a medium between the audience and the company.

How Important is Social Media Marketing for Your Business?

Content means all things that you see on a website or newspaper such as Images, Texts, Videos, etc. The main reason to use this is to attract people. Draw more and more people towards yourself. Big companies adopt this strategy. Content marketing in simple terms means creating content and reaching people who are searching for information/links related to their products and people come to them. This is being used by Leading Companies. Such as Cisco, P & G, Microsoft. S

4. Search Engine Marketing– Search Engine Marketing implies that you are targeting users who are searching on popular search engines such as Google, Yahoo and Bing.

SEO — Is is an integral part of search engine marketing where your website is optimized for best settings in order to attain higher search engine rankings on search engines.

5. Viral Marketing — Promotional Videos, Funny Ads, Creative Ads help to create viral marketing network where users share your media/video or content for maximum number of times on Twitter, Facebook or any other popular video sites such as Youtube.com

Influencer Marketing — This marketing type means influencing people with their strategies means attracting people towards yourself.

7. Pay per Click — When you open a site, you will see “ads by Google” sometimes times. This is the Adsense network of Google which allows you to advertise your website on Google Adsense Network. Also, Google Adwords allow you to advertise your website directly in Google search engine results.

8. Public Relation — Changing your strategy according to the needs of the people, expanding yourself

9. Affiliate Marketing — The company is encouraged to increase its sales such as a discount offer. Affiliate websites are offering discounts market your product on their respective sites which helps to increase your revenue. E-commerce sites like Amazon, Flipkart and much more have their affiliate marketing network which will pay you a commission each time a sale is generated on your website.

Hopefully, this new information will help you a lot in your new business. And as soon as the momentum is moving forward, technology is increasing. And along with those technologies we also have to walk ahead. Hire best seo company India now.

The post Hire Best Seo Company in India first appeared on Helios7.com.

Hiring best web design agency is one of the most tedious process for any business owner. Every single business has different requirements and it is important for your website design company and Development Company to deliver design which is inline with your business objectives and goals.

BSolutions5.com is one of the top web design company in Noida, India offering most economical web development and ecommerce development services to clients worldwide.

41 Question to ask before hiring Website Designing Company in Noida, India

Q.1 Have you done other similar web projects? Can I see examples? If you are looking for best lawyer web design then you can ask for sample design first.

Q.2 Can I meet, speak or chat with the team that will develop my web project?

Q.3 Are you going to outsource any part or phase of the web project?

Q.4 How are we going to communicate and how often?

Q.5 Will the design of my web page be responsive?

Q.6 Will you create wireframes designs (visual structures) before designing the Web?

Q.7 How many web design proposals will you send?

Q.8 Will the design be consistent with my brand? Can I bring ideas?

Q.9 What if I did not like any of the proposed designs?

Q.10 Which CMS manager will you use to create my web page?

Q.11 If you use WordPress will you use a predesigned Web design or will it be completely customized?

Q.12 Will I be able to see at all times how the Website is being designed and created?

Q.13 Will the website be easy to use for any user? Will you test?

Q.14 Will the page be validated by W3C or another similar validation system?

Q.15 How will you work the positioning (SEO) of my Web in the search engines? Do you offer guarantees?

Q.16 Do you have experience in positioning local businesses in proximity searches?

Q.17 Will you do market studies and my competition before designing the Web site?

Q.18 Will you do A / B tests to define the most effective web design commercially?

Q.19 How are we going to achieve conversions on the Web? How will it help my business?

Q.20 Will my web page grow if my business grows? Will it incur additional cost?

Q.21 If I have CMS, will you teach me to use it and make the changes myself?

Q.22 Should I give you all the texts? Are you in charge of copy-writers?

Q.23 Regarding the photographs, should I deliver them? Or do you get them?

Q.24 Can I link my social networks to my website?

Q.25 Will you include an option to subscribe to my email list?

Q.26 What security measures will you take on my website so that it is not infected hacked?

Q.27 Does the web domain service and web hosting are offered by the Web Design Company?

Q.28 What domain and web hosting company do you recommend? Can you manage it in my name?

Q.29 Will you create a Google Analytics account and be able to access my web statistics autonomously?

Q.30 Will you configure an automatic system of daily backups of the Web and its databases?

Q.31 Once the Web is launched, who will manage and maintain the Web programs?

Q.32 Once the Website is published, will I receive support and support when I need it?

Q.33 Will I have full access keys to all Web services? CMS, Google, cPanel, FTP, etc.

Q.34 What if you disappear in the future?

Q.35 If at any point I would like to move the Web to another web hosting company, would you help me?

Q.36 How much time will you need to develop the website?

Q.37 How much do you usually charge for designing a web page?

Q.38 What is the total price and terms of payment?

Q.39 Of all what is offered, what will be a single payment and what amount needs to be paid periodically on monthly, basis?

Q.40 Will you provide a web development contract?

Q.41 What is your policy regarding the possibility of designing web pages for my competitors?

There are multiple Web Design and wordpress development companies in India. However, it is important for you to know which questions you need to ask from your Agency in order to hire best web design Company or ecommerce web development.

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These 41 Questions will help you ascertain efficiency of the web design company you are planning to hire. If you do not get any satisfactory answers to above question then you should avoid that Company. A Genuine Web Design Company in Noida will answer all your questions with minute details and providing you best information.

The post Hire Best Web Design Company in Noida, India first appeared on Helios7.com.