Selecting the right Google Places SEO Company is a critical decision that can have impact on online presence of your local business and local customer reach. As you embark on this journey, it’s essential to select right seo for Google my Business. This guide will help you make right decision while selecting right SEO Company for your Local Business.

SeoHawk.com is one of the best local business seo company experience of more than 15 Years and working with various clients in US, UK, Canada, and Australia.

Get a FREE Local Business SEO Audit by Visiting ⇒ SeoHawk.com

Google My business optimization

Google Local Maps optimization is important local SEO strategy. It will enhance your local business online visibility and attract local customers. With the majority of consumers relying on mobile devices for local searches, having a high visibility on Google Maps will help to ensure that your business is easily discoverable in the local area.

To optimize for Google Local Maps, you need to ensure that your local business information is correct and accurate on Google Listing.

Keywords play important role in Google Maps Optimization. You can incorporate location-specific keywords naturally into your business description and other GMB sections to align with local search queries. Also, encourage satisfied customers to leave positive reviews, as these helps to improve your Maps ranking.

How to Select Google places seo company

Define Your Goals and Objectives for Google My Business (GMB) Optimization:

Clearly outline your business objectives and what you aim to achieve through GMB optimization. Whether it’s increasing foot traffic, online traffic, generating more leads, or improving online visibility, having well-defined goals will guide your selection process.

Evaluate Local SEO for Expertise in Google My Places Optimization:

Look for a company with a proven track record in local SEO. Assess their experience in optimizing Google My Business profiles specifically. Request case studies or references to gauge their success in helping businesses improve their local search rankings.

Market Knowledge of local seo google my business

Choose a company familiar with the local market dynamics. They should understand the unique challenges and opportunities that come with targeting a specific geographic area. Localized knowledge will contribute to a more effective optimization strategy.

Technical Competence in Google my business optimization:

A competent Local SEO Company should be well-versed in the technical aspects of GMB optimization. This includes optimizing business information, managing customer reviews, and ensuring accurate NAP (Name, Address, Phone number) details across all online platforms.

Content Optimization Skills:

Content plays a crucial role in local SEO. Evaluate the company’s ability to create and optimize content for your GMB profile. This includes writing compelling business descriptions, selecting relevant categories, and incorporating local keywords naturally.

Reputation Management in Google local maps optimization

Managing and responding to customer reviews is a vital aspect of GMB optimization. A reputable Local SEO Company should have strategies in place for reputation management, ensuring that your business maintains a positive online image.

Mobile Optimization:

With the increasing use of mobile devices, local searches often happen on smartphones. Ensure that the chosen company prioritizes mobile optimization to enhance the user experience for potential customers searching for local businesses on their phones.

Transparent Reporting and Analytics:

A reliable Local SEO Company should provide transparent and regular reporting on the performance of your GMB profile. Metrics such as local search rankings, website traffic, and customer actions should be monitored and reported on consistently.

Communication and Collaboration:

Effective communication is crucial for a successful partnership. Choose a company that values collaboration and keeps you informed about the strategies being implemented. Regular updates and open communication channels foster a more productive relationship.

Budget Considerations:

While cost is a factor, prioritize value over the cheapest option. Evaluate the services offered in relation to the pricing. A well-executed GMB optimization strategy can yield substantial returns on investment, making it a worthwhile expenditure.

In conclusion, selecting a Local SEO Company for Google My Business optimization requires a thoughtful and thorough approach. By defining your goals, assessing technical competence, and considering factors like local market knowledge and reputation management, you can make an informed decision that contributes to the overall success of your business in the local online landscape.

The post How to Select Local Seo for Google My Business Optimization first appeared on Helios7.com.

A good optimized site for e-commerce is critical because it will make your ecommerce website stand out among other competitor websites and hence attract more customers. SEO is a vibrant area, and staying abreast of the current trends and practices is critical in remaining ahead in this field. This document will provide concrete steps to improve your online shopping website rankings using simple SEO steps.

Which is the Best Ecommerce Seo Company in India?

SeoHawk.com is one of the best seo companies in India with experience of more than 15 Years and working on various international projects. It is one of the most experienced Seo companies in India which has worked on several Woocommerce, Magento, Shopify and many more websites. They offer best affordable SEO plans starting from just $495/month.

What are SEO Ecommerce Strategies?

Following are some of the steps you need to take to ensure that your online store is optimized for best user experience in search engine experience.

1. Conduct Thorough Keyword Research:

Start on the SEO journey by coming up with suitable keywords that customers could use to search for items related to your website. Look for high traffic, low competitive keywords in Google Keyword Planner. Incorporate these keywords in optimizing your product descriptions, meta tags, as well as your URLs in order to improve your website’s visibility. You should also use specific keywords related to your online store and not just any keyword. The focus should be on Keywords which will bring Leads/Enquiry rather than just traffic alone.

Ahrefs offer free seo keyword tool using which you can find out which are some of the best keywords for your online store.

Whether you have a Shopify Store or Woocommerce store, it is important to select right keywords for your Shopify store seo.

2. Optimize Product Descriptions:Create distinct product descriptions that will describe the features and benefits of the product while using the right keywords.Search engines prefer more user-friendly rather than SEO focused content. It is advisable to make the content friendly and not overcrowd with keywords.
3.  Enhance Website Speed:Fast loading websites provides the best user experience while enhancing search engine experience.Optimize your site’s loading speed by compressing images, using browser caching, and reliable hosting. Identifying these areas, and making the necessary improvements can be done with the help of Google’s PageSpeed Insights.
4. Mobile Optimization is Non-Negotiable:With more people accessing the internet on mobile devices, it is important to ensure optimization of e-commerce website for mobile use. By providing responsive design, simple navigation, and quick loading speeds you will not only increase your sales but also your user experience.
5. Implement Secure and Accessible URLs:Create clear, informative, and easy-to-navigate URLs. It is also important to have a robots.txt file and an XML sitemap on the website to make it accessible to search engine crawlers.
6. Leverage High-Quality Backlinks:Construct a sturdy back-link platform by acquiring quality links from reputable sites that are relevant to your field. Team up with influencers, contribute in appropriate forums, and write guest blogs on authority sites. Here, quality over quantity. Social Media Marketing aspect of SEO specifically focuses on building not just quality backlinks but also right social media signals.
7. Prioritize User Experience (UX):Improving the user experience becomes a crucial factor in search engine rankings. Promote intuitive navigation, clear calls-to-action, and straight forward check out process. Positive user experience boosts ranking and also enhances conversion possibilities.
8. Invest in Local SEO:Local SEO is very important for brick and mortar e-commerce companies. Verify your Google My Business listing, ensure that all the provided information is accurate, and push for customer reviews. Improved local search visibility include citations from popular directories in the neighborhood. If you are serving customers in a particular City or Zipcode then make sure that your business is listed correctly in Local Business.
9. Implement Structured Data Markup:Improve your search results using rich snippets featuring structured data markup.For example, it may involve rating, price, and stock status.Rich snippets do not only enrich your listings making them look more appealing, but they can also increase click-through rates.
10. Regularly Update Content:Fresh and updated data is what search engines like. Keep your product pages, blog posts, or other relevant content updated on a regular basis so as to tell search engines that your website is active and important to users.
11. Monitor Analytics and Iterate:

Use tools, such as Google Analytics, to track your site’s progress. Keep a track of important details such as traffic, bounce rates, and conversion rates. Identify trends in data, and readjust your SEO tactics based on the analysis.

12. Social Media Integration:

The signals derived from social media do not directly affect the SEO, but in some way indirectly influence the SEO. Post your products on social network, generate conversations amongst the users, and construct a group of supporters around your trademark.

In totality, e-commerce SEO is a complex activity involving technical optimization, content creation, and enhancing user experience. Implementing the above strategies will help enhance the visibility of your website, generate more organic traffic, and in turn increase your online sales. Keep abreast with industry trends, constantly adjust to changes in algorithms, and fine tune your SEO strategy to maintain an edge in the cut throat e-commerce environment.

Always remember that Ecommerce Website SEO optimization in 2023 is more focused on improving User experience rather than stuffing keywords or building backlinks alone.

Visit www.seohawk.com to get a FREE website SEO report Now. Do Check out their 5 Star Ratings on Fiverr Below

The post Which is the best SEO Company in India for an Ecommerce Website? first appeared on Helios7.com.

<h1>Top SEO Agencies in India 2023</h1>

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SeoHawk - Best Seo Company in India

5.01

Address

5th floor, Green Boulevard, Sector-82, Noida 201309, India

Phone

8527370969

View Details

An effective online presence is pivotal to a business’s success in today’s competitive digital landscape. Partnering with the right SEO Company can significantly enhance your brand’s visibility, organic traffic, and overall growth. This crucial decision requires meticulous evaluation and consideration. Search engine marketing is the modern age of internet marketing and can help your website generate more clicks and visitors. There are many companies that will help your website to generate more ROI whereas there are very few which are genuinely focused on increasing ROI for its customers.

SEOHawk: Top-Rated Seo Agency in India 2023

Seohawk.com provides website, internet, and search engine marketing services to clients worldwide. SeoHawk has been providing Website Design/Development, search engine optimization and complete Digital Marketing services to clients worldwide. We at Seohawk offer economical and affordable Seo services to clients worldwide starting from $195-$495/Month.

You can also avail our 7 Days Free Trial, where we will analyze your website in detail, pinpointing some of the issues impacting your rankings. You can also get your FREE website ranking and optimization report by clicking here.

Search engine optimization and marketing focuses only on those customers who are already interested in your services and are searching online for your services/products. The success rate of search engine promotion is higher than other internet/website marketing channels where you have to broadcast your advertising to an audience who might or might not be interested in the product/services being advertised.

SeoHawk incorporates new AI tools to help client websites rank higher on search engines. Using a combination of promotional activities such as website optimization, PPC Marketing, Social Media, Social Bookmarking and YouTube, SeoHawk helps its clients carve their niche in their respective business sectors.

Our Expertise Areas include:-

1) Search Engine Optimization and Promotion

2) Local Business Seo

3) PPC/Google Adsense

4) Web Design/Development

5) Conversion Rate Optimization

6) Social Media Marketing

7) Content Marketing

8) Online Reputation Management

9) Affiliate Management

Selecting the right Seo Agency demands diligent research, careful evaluation, and a focus on long-term goals. Considering the abovementioned factors and thoroughly vetting potential partners, you can confidently choose SeoHawk to propel your business toward online success. Remember, a well-executed promotional strategy is an investment that pays dividends over time.

The post Which one is the Best Seo Company in India? first appeared on Helios7.com.

In the world of branding and marketing, logos are a powerful tool for conveying a brand’s identity and values. Beyond mere visuals, logos have the remarkable ability to evoke emotions and create a lasting impression on consumers. Understanding how to effectively use emotions in logo design can make a significant difference in how a brand is perceived and remembered. This article explores the art of incorporating emotions into logo design to create a lasting and impactful brand presence.

• Know Your Target Audience

Before diving into logo design, it’s crucial to have a deep understanding of your target audience. Different demographics and psychographics respond to various emotions differently. Research your target audience’s preferences, interests, and values to identify the emotions that will resonate most with them. By understanding your audience, you can design a logo that speaks directly to their emotions and establishes a meaningful connection. TurboLogo’s user-friendly interface makes it easy for anyone to design a logo, regardless of their graphic design experience.

• Define Your Brand’s Emotion

Every brand has a unique personality and emotional essence. Whether it’s trustworthiness, excitement, nostalgia, or innovation, determining the primary emotion you want to convey is a crucial step. The chosen emotion should align with your brand’s core values and resonate with your target audience. This emotion will serve as the foundation for your logo design, guiding every creative decision you make.

• Color Psychology

Colors play a significant role in evoking emotions. Different colors are associated with specific feelings and can greatly influence how people perceive your brand. For instance, red can signify passion and energy, while blue often represents trust and professionalism. Incorporate colors that align with the emotion you want to convey in your logo. However, be mindful of cultural differences in color symbolism, as interpretations can vary across different regions.

• Typography and Typeface

Typography is another powerful tool for infusing emotions into your logo. The choice of typeface can convey a sense of elegance, playfulness, modernity, or tradition. It’s essential to select a typeface that complements the emotional essence of your brand. For instance, a tech-savvy brand might opt for a sleek and futuristic typeface, while a vintage-themed brand could use a classic and ornate font.

• Simplified Symbolism

Incorporating symbolism that aligns with the desired emotion can make your logo instantly recognizable and emotionally impactful. Utilize symbols, shapes, and imagery that have a strong connection to the emotion you want to convey. Keep the design simple and avoid clutter to ensure that the emotion remains the focal point of the logo.

• Balance and Harmony

While emotions are a central focus, it’s important to maintain balance and harmony in your logo design. An overly cluttered or chaotic design can dilute the emotional impact. Strive for a clean and well-organized composition that guides the viewer’s attention toward the intended emotion.

• Test and Iterate

Logo design is an iterative process. Test your logo design on a diverse group of individuals who represent your target audience. Gather feedback on the emotional response elicited by the logo and make necessary adjustments. Fine-tuning the design based on real-world feedback ensures that the intended emotion is effectively conveyed.

Conclusion

Incorporating emotions into logo design is an art that requires a deep understanding of both design principles and human psychology. A well-crafted logo can create a powerful emotional connection between a brand and its audience, resulting in increased brand loyalty, recognition, and engagement. By carefully selecting colors, typography, symbolism, and composition that align with your brand’s desired emotion, you can create a logo that leaves a lasting impression and drives meaningful connections with your audience.

The post How to use emotions in logos? first appeared on Helios7.com.

Are you planning to buy a new web hosting and not sure which hosting company to select. Watch this video to know which is the best hosting option for you.

The post Hostgator Vs Hostinger Vs Bluehost : Which one is Better? first appeared on Helios7.com.

There are various types of hosting companies available. However, most of the website owners are looking for best hosting when it comes to hosting their business or personal website on the web.

What is a web hosting?

First of all, if you are the one who wonder what hosting is; It is the server (computer connected to the internet) where all the information on your website is stored, from where users download it. If you use a web creator (like Wix or Weebly), they put it for you, but if you set up your website with a content manager like WordPress, you will have to find your life (that is, hosting) yourself.

There are four main types of best web hosting companies :

• Shared hosting
• Virtual (VPS)
• Dedicated
• On the cloud.

The cheapest one, and the one used by most personal projects and small companies, is the shared one (eg, this same website), where your website will be hosted on the server with others.

It has the disadvantage that you share the resources of the server, but usually, it will be more than enough, and it will be the one that I will focus on. If you want to know better the differences between each type, you can read this other article of ours.

Whether you are looking for best web hosting in US, Canada, Australia or India then you must select right hosting for your website.

What can you expect from best hosting company?

Before going into what each of the web hosting companies offers you and telling you about their advantages and disadvantages, let me explain what web hosting companies usually offer.

There are several types of web hosting (with virtual private VPS servers, with dedicated hosting, etc.), but the cheapest is shared hosting. It is so-called because you share a server (and its resources) with other clients (that is, other web pages will be hosted). It’s a bit like sharing a flat, you’ll pay less rent, but you’ll have to wait longer if you want to take a shower.

Linux and Windows are the two favorite operating systems of the hosting providers. The most used is Linux and the one you will most likely need (for example, to use PHP and WordPress).

But some companies also offer Windows-based hosting (for example, to use Microsoft’s ASP.net). The default database management system is normally MySQL, although there are other alternatives.

One way or another, your website will need to have a domain assigned. Most hosting providers will offer you a free domain name for the first year (for example, SiteGround or Webempresa ) and will ask you to pay for it from the second. Note that domain-specific registrars are generally cheaper.

All hosting companies have a control panel from where you can manage your settings (for example, to choose the PHP version) and access the hosting features (such as backups). Most of the cheap hosting plans use cPanel as a visual interface to manage your hosting. However, others, like SiteGround, use their own solutions (like the one you can see in the previous image).

Best web hosting companies offer you quality support. As we will see later, this is a very important factor when deciding on a hosting company, as it can save you time and money.

There are many types of cheap shared hosting, but in general, they will usually cost you between € 5 (USD $ 7) and € 30 (USD $ 35) per month from the first renewal (the first time you hire the plan, they will usually make you a good discount).

The post Find Best Hosting Companies for your Website first appeared on Helios7.com.

Thanks to web development, we know have billions of internet pages dedicated to different services, topics and subjects. Infact, web development is base to the existence of Internet pages, however in general we know very little about it.  Web development is the process of building and maintaining web pages and apps. And yes, as you might imagine, creating web pages requires programming skills to get the functions and features of the website up and running.

BSolutions5.com – Best Web Design Company in India offers some of the best web design services to clients worldwide.

What is the design and development of web pages?

As you can see, web development is a simple concept. It is the web development agencies that carry out more complex tasks so that any Internet user feels comfortable browsing your page.

Types of web development: Front-End and Back-End

Web development agencies are increasingly looking for the specialization of professionals in charge of creating and maintaining web pages and apps. Therefore, three types of web developers can be differentiated:

• Front end. A developer who deals with the Front-End focuses exclusively on the visual aspects of the website: template, tabs, drop-down menus… His duty is to ensure that all the elements with which an Internet user interacts are always operational.
• Back End. The Back-End developer is the one who works with the ins and outs of the web. As if he were a mechanic in a workshop, he deals with the aspects that nobody sees. His job is to make the server, the application that runs it and the web database work perfectly.
• Full-Stack. They are website “experts” that manage both the Front-End and the Back-End. They are the dream of every web development agency!

What is the difference between web design and development?

Are web development and web design the same? Lately the border between both disciplines has been blurred to the point that “web design” has become a generic term that combines the two things. However, yes, web design and development are different. You will quickly understand with this analogy:

“The web developer is like the architect of a house. His task is to ensure that the house has a solid foundation, that the walls and floor are straight, that there is electricity and running water…”

Like an architect, the web developer is responsible for creating a functional page with quality construction.

“On the other hand, the designer would be the interior designer of that house. He paints the walls to create a pleasant atmosphere, covers the floor with rugs, installs a bathtub where he can relax for hours and hours…”

As an interior designer, the web designer works to make the appearance and navigation easy and attractive for users.

It is clear that web design and development are complementary: they need each other to make sense. For this reason, the most common is that web development agencies offer both development services and web page design.

Why have a web development company?

Would you entrust the construction of your house to an architect who does not know how to add ? Would you leave the decoration in the hands of an interior designer who wants to place the shower in the middle of the kitchen ?

If you already know that web development is necessary for your website to work, why not entrust this work to a qualified professional?

Good web development agencies have at least one website creator on staff who knows what they are doing, so having one of them is a decision that will save you from any problems of inefficiency and incompetence.

What are the services offered by web development agencies?

• Creation of simple web pages. For this, the HTML language and CMS systems (Content Management System) such as WordPress, Joomla, Prestashop or Magento are used.
• Construction of complex web pageswith advanced programming language (JavaScript, PHP, Flash, Shockwave…). This is the computer solution that the web development agency will offer you if you ask for a “design page” , that is, a page with development and design created exclusively for you.
• Web design. Once the page has been built, the agency’s designers will give it a style and apply solutions aimed at good usability and comfort for the user.

Remember: investing in online advertising or hiring an SEO consultant to position the web page will not help if you do not have a page that users want to visit.

• Website maintenance. The agency will ensure that the page is always in perfect condition and will check that it works at full capacity.
• Applications development. The best web development agencies offer app creation, design and maintenance services for other platforms, such as mobile or tablet.

Watch Video:
FREE WEB DESIGN COURSE for Beginners

The post How to Choose Best Web Designing Companies? first appeared on Helios7.com.

SEO is the initials of Search Engine Optimization, that is, Optimization for Search Engines, which are a set of techniques used to improve the visibility of a website in the organic results of search engines such as Google and Bing, for example. Doing SEO is an essential practice of the creation and development of professional websites and a digital marketing strategy since it is a procedure that includes several actions that must be carried out regularly to optimize the position of the website in search engine results.

SEOHawk is one of the top SEO Agencies in India offering SEO Services to Clients Worlwide. Do Visit website www.seohawk.com for some of the best seo services.

Good search engine positioning means that the optimized website should appear as high as possible in the SERPs (Search Engine Results Pages) or Search Engine Results Pages, as the first page of results gets 75 percent of user clicks on search engines. It is estimated that the first position in the results of a search page (SERP) gets 33 percent of the clicks; the second, 15 percent, and the third, 9 percent, that is, the first three results get 57 percent of user clicks.

Now that you know this, would you like your website to be on the first page of search engine results?

What are the benefits of great SEO?

Where did the term SEO (Search Engine Optimization) come from?

The first search engines emerged in the early 90s. Until Google appeared in 1996, many were created, including Yahoo! The Web boom began. People realized that money could really be made from them. Thus they came to the conclusion that they needed to attract traffic. What was the best method of attracting traffic? Search engines. At that moment, the owners of the webs began to think how they could reach the first positions … SEO was born!

SEO focuses on organic search results, that is, what is not paid:

But hey, let’s get to what matters and the reason why (I think) you’re reading this chapter:

1. What is SEO?

Search engine optimization or search engine optimization is the process of improving the visibility of a website in the organic results of different search engines. It is also often named by its English title, SEO (Search Engine Optimization).

SEO is one of the “disciplines” that has changed the most in recent years. We just have to look at the large number of updates that there have been to Penguin and Panda and how they have turned what was understood by SEO until recently. Now with SEO, what Matt Cutts himself describes as “Search Experience Optimization” or what is the same, “all for the user,” is pursued.

Although there are thousands of factors that a search engine relies on to position one page or another, it could be said that there are two basic factors: authority and relevance.

• Authority is basically the popularity of a website. The more popular it is, the more valuable the information it contains. This factor is the one that a search engine takes into account most since it is based on the user’s own experience. The more content is shared, the more users found it useful.
• Relevance is the relationship that a page has to a given search. This is not simply that a page contains a lot of times the search term (in the beginning, it was like that) but that a search engine relies on hundreds of on-site factors to determine this.

SEO services can be divided into two large groups:

• On-site: On-site SEO is concerned with relevance. It ensures that the Web is optimized so that the search engine understands the main thing, which is the content of the same. Within the SEO On-site, we would include the optimization of keywords, loading time, user experience, optimization of the code and format of the URLs.
• Off-site: Off-site SEO is the part of SEO work that focuses on factors external to the web page in which we work. The most important factors in off-site SEO are the number and quality of links, presence in social networks mentions in local media, brand authority and performance in search results, that is, the CTR that our clients have. Results in a search engine. Surely you think that all this is very good and that it is very interesting but that you are here to know why you need SEO on your website and what benefits you will get if you integrate it into your online strategy.

Once we know what SEO is, we must differentiate whether or not we follow the search engine’s “recommendations.” Black Hat SEO or White Hat SEO

• Black Hat SEO: Black hat is the attempt to improve the search engine positioning of a web page using unethical techniques or techniques that contradict the search engine guidelines. Some examples of Black Hat SEO are Cloaking, Spinning, SPAM in forums and blog comments, or Keyword Stuffing. The black hat can provide benefits in the short term, but it is generally a risky strategy without continuity in the long term, and that does not add value.
• White Hat SEO: It consists of all those ethically correct actions that comply with the search engine guidelines to position a web page in the search results. Given that search engines give greater importance to the pages that best respond to a user’s search, the White Hat includes the techniques that seek to make a page more relevant to search engines by adding value to its users.

2. Why is SEO important?
   

The most important reason SEO is necessary is that it makes your website more useful to both users and search engines. Although they still cannot see a web page as a human does. SEO is necessary to help search engines understand what each page is about and whether or not it is useful to users.

You must always hire SEO Specialist if you want to improve overall SEO score of your website.

Now let’s put an example to see things more clearly:

We have e-commerce dedicated to the sale of children’s books. Well, for the term “coloring pages,” there are about 673,000 monthly searches. Assuming that the first result that appears after doing a search in Google obtains 22% of clicks ( CTR = 22%), we would obtain about 148,000 visits per month.

Now, how much are those 148,000 visits worth? Well, if for that term the average cost per click is € 0.20, we are talking about more than € 29,000 / month. This only in Spain, if we have a business-oriented to several countries, every hour, 1.4 billion searches are carried out in the world. Of those searches, 70% of clicks are on organic results, and 75% of users do not reach the second page. If we take all this into account, we see that there are many clicks per month for the first result.

SEO is the best way for your users to find you through searches in which your website is relevant. These users look for what you offer them. The best way to reach them is through a search engine.

3. How do search engines work?

The operation of a search engine can be summarized in two steps: crawling and indexing.

Tracking

A search engine roams the Web crawling with what are called bots. These go through all the pages through the links. Hence the importance of a good link structure. Like any user would do when browsing the content of the Web, they go from one link to another and collect data about those web pages that they provide to their servers.

The tracking process starts with a list of web addresses from previous crawls and sitemaps provided by other web pages. Once they access these websites, the bots look for links to other pages to visit them. Bots are especially attracted to new sites and changes to existing websites.It is the bots themselves that decide which pages to visit, how often and how long they will crawl that website; that is why it is important to have an optimal loading time and updated content.

It is very common that a web page needs to restrict the crawling of some pages or certain content to prevent them from appearing in search results. For this, the search engine bots can be told not to crawl certain pages through the ” robots.txt ” file.

Indexing

Once a bot has crawled a website and collected the necessary information, these pages are indexed. There they are arranged according to their content, their authority and their relevance. In this way, when we make a query to the search engine, it will be much easier to show us the results that are most related to our query.

In the beginning, search engines were based on the number of times a word was repeated. When doing a search, they crawled those terms in their index to find which pages had them in their texts, positioning better the one that had it repeated the most times. Today they are more sophisticated and base their indices on hundreds of different things. The date of publication, if they contain images, videos or animations, microformats, etc., are some of those aspects.

Now they give more priority to the quality of the content.

Once the pages are crawled and indexed, the time comes for the algorithm to act: algorithms are the computer processes that decide which pages appear earlier or later in search results. Once the search is performed, the algorithms check the indexes. This way, they will know which are the most relevant pages taking into account the hundreds of positioning factors. And all of this happens in a matter of milliseconds.

Read Further

How to find Best Agency for SEO?

The first benefit of a good SEO job is the generation of traffic growth to the optimized website, coming from the results of searches carried out by users to increase the chances of conversion and therefore business, whether be it making online sales, subscriptions or obtaining prospects (leads).

SEO must be done inside (SEO on-page) and outside (SEO off-page) of the website. The first includes the choice and use of the most descriptive keywords of your business or company, along with the use of tags (tag) and meta tags (meta tag) together with the title of the page (title tag).

Other factors are the number of words, the ALT descriptions of the images and videos, since search engines use text to identify “objects” such as photos and videos, that is, any of these two elements without an ALT description is not recognizable nor indexable.

Off-page or off-site SEO is the use of elements external to your website that cannot be controlled directly, such as inbound links better known as link building; there are also the dofollow or nofollow links; the inbound links or backlinks and the articles on your blog of your guests.

The post Meaning of SEO by Top SEO Services Company first appeared on Helios7.com.

Search engine optimization is a highly specialized subject in 2020. It is no longer confined to link-building, and stuffing pages with overloaded keywords. Search engine optimization in 2020 encompasses various aspects of the website addressing which will enhance overall user experience of any website.

<h1>Top SEO Consultants</h1>

Sort by: Listing Description

Most Reviews

SeoHawk - Best Seo Company in India

5.01

Address

5th floor, Green Boulevard, Sector-82, Noida 201309, India

Phone

8527370969

View Details

What is meaning of SEO Consultant?

SEO Consultant is an independent service provider who can offer services both on-site as well as off-site. Generally speaking, search optimization consultants are hired mostly for on-site seo job duties. Sometimes it is necessary to have on-site consultant who can work in tandem with the technical team to sort out Technical seo issues on any given website

SEO Company or Consultant?

Having a higher visibility on search results helps to generate more organic traffic towards your website. It is always advisable to hire a seo company or consultant depending upon your specific needs.

Should I outsource to a SEO Company or hire on-site SEO consultant?

SEO Companies offer offshore technical seo support to clients worldwide. Their job mostly revolves around addressing core seo issues which might impact your search engine visibility. An experienced Search Optimization Firm will not only look after improving your search engine visibility but also overall user experience. This will help to improve overall conversion rates.

SEO Consultants on the other hand are independent experts or experienced freelancers who can be hired for any on-site or off-site job. These consultants work independently and can easily shuffle between their on-site and off-site job responsibilities.

If your company is in position not to hire an on-site SEO Expert then it is best to engage an experienced SEO Company or consultant. However, if your company specifically wants to hire on-site professionals for seo job then you must consider hiring an SEO consultant who will be willing to work onsite.

What is the pricing difference between SEO Company and SEO Expert/Consultant?

The difference between pricing depends entirely on the project. If the project requires targeting highly competitive keywords then the costing is going to be higher regardless of whether you choose Seo Company or consultant.

However, hiring an SEO firm gives you better costing as compared to a consultant as they offer specific pages which can meet your requirements. Consultants on the other hand do not offer any fixed packages and offer customized pricing for most of the seo projects.

What does Seo Company/Consultant do?

Your SEO Company/consultant will analyze your website and will recommend some of the best recommendations (both onsite and offsite) which will improve overall search visibility on popular search engines.

Who is an SEO Specialist? Read more at employment-newspaper.com/seo-specialist

Are Search Engine Optimization (SEO) Services worth it?

Yes indeed. Search engine optimization will help to analyze both technical as well as other related issues which might impact your website’s conversion rate. Optimizing a website will help to improve overall conversion rates.

Why Hire SEO Agency?

Hiring a SEO Agency helps you to outsource your day to day seo job to a company specializing in SEO. It helps to save cost and offers you more flexibility where you can focus on day to day activities of your business while your Agency takes care of your website’s seo requirements.

Which is the best SEO Company?

SEO company from India, Seohawk offers best Seo services to clients since 2006. Whether you need optimization for few keywords or a huge list of keywords, SeoHawk offers best customized pricing to clients worldwide. Do visit www.seohawk.com for more details or visit for FREE website SEO Review Now.

What does Technical SEO consultant mean?

A technical seo consultant has expertise in both Technical (i.e on-site) as well as content and UX related SEO tasks. It can be best termed as combination of both web development and marketing.

Who is a Wordpress SEO Consultant ?

A wordpress seo consultant specializes in optimizing a wordpress website for better visbility on search results. A wordpress seo knows best plugins and settings for the wordpress in order to make it search engine friendly.

The post Hiring Seo Company Vs Seo Consultant: Which is the best option? first appeared on Helios7.com.

SEO is the acronym for Search Engine Optimization (search engine optimization) or Search Engine Optimizer (search engine optimizer). Hiring a specialist is a very important decision that can positively impact overall rankings and traffic of your website. It can also improve overall user experience thus helping to convert more and more clicks into leads.

>> Get your FREE SEO Report from SEOHAWK which is one of the top leading SEO Company in India with experience of more than 15 Years.

Is Search Engine Optimization specialist job part of regular SEO/Digital Marketing?

Digital marketing encompasses activities which are part of regular SEO job. However, SEO specialist work specifically on improving search results of any given website. There is a huge difference between a regular Agency or Specialist/Consultant.

What are the Job/Duties of an SEO specialist?

A specialist in SEO analyzes, reflects, plans and acts to help make a website search engine friendly. He/she works continuously and in coordination with other professionals such as programmers and web writers to achieve continuous improvements on the web search and improve the website’s overall indexing.

A search engine optimization (SEO) specialist, is also called an Expert or Consultant specializing in organic search engine positioning. While some of the specialists work as freelance independent consultant whereas some work for an agency.
An SEO specialist can work both as a Freelance Consultant and in an Agency. He/She is aware of all the changes in search engine algorithms and know how to raise the website’s strategies to improve.

One of the primary duties of search engine specialist is to improve overall search engine position i.e SERPs of client website on popular search engines including Google, Yahoo and Bing. Sometimes website belong to specific regions such as China or any other where only certain search engines are allowed. Search optimization specialist must analyze all these issues in detail and devise best strategy for any given website.

Right time to hire an SEO Specialist?

Before you launch a big scale website, it is important to hire a seo specialist who should be an expert in technical areas. He/she will guide you on best url structure policies and avoid canonical issues that can wreck havoc with your website if they are not addressed in the phase 1.

Outline of the real duties of the Search Optimization Specialist

Following are some of the primary duties of the Expert:-

1. Analyze entire website for any SEO issues and work in tandem with technical team to address them.
2. Make sure that content of the website is search engine friendly.
3. Make sure that website is easy to crawl with best url structure.
4. Monitor traffic/sales and help to analyze critical issues on the website which might be affecting sales.
5. Monitor Pay Per Click (PPC) regularly to make sure clients get best out of their PPC Campaigns.
6. Monitor website for brute force techniques (any black-hat) being implemented on the website. Sometimes competitors indulge in unfair trade practices to bring down ranking of their competitor websites. Therefore your seo consultant should fully understand how black-hat techniques work and how they damage your website.

Please make sure to hire a specialist if your website has faced some major issue related to your organic traffic. Also, you can consult with an expert if you really want your website to excel in specific competitive business area.

The post SEO Specialist: Job Description, Duties & Responsibilities first appeared on Helios7.com.